versus.com

1.

Google

96.0% • Google • Advertising

2.

Google Tag Manager

95.33% • Google • Essential

3.

DoubleClick

94.58% • Google • Advertising

4.

PubMatic

79.69% • PubMatic, Inc. • Advertising

5.

Seedtag

79.62% • Seedtag Advertising S.L • Advertising

6.

Amazon Advertising

79.59% • Amazon • Advertising

7.

Adyoulike

78.71% • Open Web • Advertising

8.

Rubicon

78.59% • The Rubicon Project, Limited • Advertising

9.

Yieldmo

78.45% • Yieldmo, Inc. • Advertising

10.

TripleLift

78.37% • TripleLift, Inc. • Advertising

11.

AppNexus

78.36% • Microsoft • Advertising

12.

Bidswitch

78.33% • Criteo • Advertising

13.

Sonobi

78.31% • Sonobi, Inc • Advertising

14.

Criteo

78.22% • Criteo • Advertising

15.

OpenX

78.22% • OpenX Software Ltd. • Advertising

16.

SMART AdServer

78.1% • Smart Adserver • Advertising

17.

ShareThrough

78.09% • Sharethrough, Inc • Advertising

18.

Adform

78.08% • Adform • Advertising

19.

Unruly Media

78.06% • Tremor International • Advertising

20.

Nativo

78.06% • Nativo • Advertising

21.

Google User Content

52.01% • Google • CDN

22.

Google Analytics

41.22% • Google • Site Analytics

23.

Facebook Social Graph

14.44% • Meta • Social Media

24.

Hotjar

13.95% • Hotjar • Site Analytics

25.

Facebook CDN

9.67% • Meta • CDN

26.

YouTube

9.36% • Google • Audio/Video Player

27.

sovrn

4.98% • Sovrn Holdings Inc • Advertising

28.

Index Exchange

4.88% • Index Exchange, Inc. • Advertising

29.

33Across

4.76% • 33Across • Advertising

30.

TradeDesk

4.61% • The Trade Desk • Advertising

31.

RTB House

4.15% • RTB House • Advertising

32.

Yahoo! Analytics

4.06% • Verizon • Site Analytics

33.

PulsePoint

4.04% • PulsePoint, Inc. • Advertising

34.

Zemanta

4.02% • Outbrain • Customer Interaction

35.

Improve Digital

3.89% • Improve Digital • Advertising

36.

Google Fonts

3.8% • Google • CDN

37.

Google Syndication

3.53% • Google • Advertising

38.

Google Static

3.5% • Google • CDN

39.

Yandex

3.27% • Yandex • Advertising

40.

Amazon CDN

1.75% • Amazon • CDN

41.

Beeswax

1.69% • Beeswax • Advertising

42.

Google APIs

1.25% • Google • CDN

43.

Amazon Web Services

1.21% • Amazon • Hosting