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viator.com

Observed activities (58)

Sorted by frequency of appearance on domain subpages

1.
Google Tag Manager
92.08% • Google • Essential
2.
TripAdvisor
90.53% • IAC (InterActiveCorp) • Misc
3.
Evidon
86.79% • Crownpeak • Essential
4.
Google
73.48% • Google • Advertising
5.
DoubleClick
43.75% • Google • Advertising
6.
Facebook
42.96% • Meta • Advertising
7.
Microsoft Advertising
40.16% • Microsoft • Advertising
8.
Pinterest
40.13% • Pinterest • Social Media
9.
Criteo
39.66% • Criteo • Advertising
10.
Sojern
39.6% • Sojern, Inc. • Advertising
11.
Teads
39.6% • Teads • Advertising
12.
TradeDesk
39.59% • The Trade Desk • Advertising
13.
DataXu
39.57% • DataXu • Advertising
14.
Snapchat For Business
38.09% • Snap Technologies • Advertising
15.
Qualtrics
30.47% • Qualtrics • Site Analytics
16.
TikTok Analytics
26.74% • ByteDance Inc • Site Analytics
17.
Google AdServices
24.0% • Google • Advertising
18.
X Advertising
23.11% • X Corp. • Advertising
19.
PayPal
17.75% • eBay • Customer Interaction
20.
Google Static
13.86% • Google • CDN
21.
Google APIs
8.96% • Google • CDN
22.
cdn-net.com
7.9% • • Misc
23.
Google Fonts
6.11% • Google • CDN
24.
CookieLaw by OneTrust (formerly Optanaon)
5.22% • OneTrust • Consent Management
25.
AppNexus
4.05% • Microsoft • Advertising
26.
Rubicon
3.71% • The Rubicon Project, Limited • Advertising
27.
PubMatic
3.58% • PubMatic, Inc. • Advertising
28.
Tapad
3.53% • Telenor Group • Advertising
29.
Outbrain
3.52% • Outbrain • Advertising
30.
Index Exchange
3.52% • Index Exchange, Inc. • Advertising
31.
TripleLift
3.49% • TripleLift, Inc. • Advertising
32.
Bidswitch
3.45% • Criteo • Advertising
33.
Taboola
3.44% • Taboola • Advertising
34.
Improve Digital
3.44% • Improve Digital • Advertising
35.
SMART AdServer
3.43% • Smart Adserver • Advertising
36.
Media.net
3.42% • Media.net • Advertising
37.
OneTrust
3.33% • OneTrust • Consent Management
38.
Google Analytics
3.03% • Google • Site Analytics
39.
Tremor Video
2.91% • Tremor Video • Audio/Video Player
40.
Smaato
2.9% • Verve Group • Advertising
41.
ShareThrough
2.89% • Sharethrough, Inc • Advertising
42.
Yieldmo
2.84% • Yieldmo, Inc. • Advertising
43.
Nativo
2.84% • Nativo • Advertising
44.
Columbia Online
2.81% • Columbia Online • Advertising
45.
Mediavine Exchange
2.78% • Mediavine, Inc • Advertising
46.
Adyoulike
2.74% • Open Web • Advertising
47.
BlueKai
2.58% • Oracle • Advertising
48.
Adobe Audience Manager
2.52% • Adobe • Advertising

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits. Filter the list by category to view subset tracker types.

11.24

Trackers Per Page Load

23.98

Tracking Requests Per Page Load

17.63%

Trackers Requests / All Requests

1.78MB

Data Saved

Tracking Methods

Cookies

Cookies are files placed by the website, stored in the browser that is are used to identify you to the website. Learn more

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies