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aarp.org

Observed activities (61)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

1.
OneTrust
93.58% • OneTrust • Consent Management
2.
Adobe Dynamic Tag Management
93.04% • Adobe • Utilities
3.
Adobe Audience Manager
80.17% • Adobe • Advertising
4.
Google Marketing Platform
78.42% • Google • Advertising
5.
Permutive
77.5% • Permutive • Advertising
6.
PubMatic
74.12% • PubMatic, Inc. • Advertising
7.
Ad Lightning
73.24% • Ad Lightning • Advertising
8.
Google Fonts
62.21% • Google • Hosting
9.
Google Static
61.75% • Google • Hosting
10.
Google APIs
52.48% • Google • Hosting
11.
Brightcove
50.92% • Brightcove • Site Analytics
12.
Brightcove Player
47.38% • Brightcove • Audio/Video Player
13.
Adobe Typekit
45.77% • Adobe • Utilities
14.
Amazon CloudFront
44.11% • Amazon • Hosting
15.
Google Analytics
42.96% • Google • Site Analytics
16.
Azure CDN
42.82% • Microsoft • Hosting
17.
Outbrain
42.52% • Outbrain • Advertising
18.
AdRoll
41.65% • AdRoll • Advertising
19.
Adobe Experience Cloud
38.22% • Adobe • Site Analytics
20.
Zencoder
36.66% • Zencoder • Audio/Video Player
21.
Google Tag
36.11% • Google • Advertising
22.
Facebook
28.25% • Meta • Advertising
23.
fontawesome.com
27.1% • • Hosting
24.
Microsoft Advertising
26.63% • Microsoft • Advertising
25.
TradeDesk
25.62% • The Trade Desk • Advertising
26.
Pinterest
25.49% • Pinterest • Social Media
27.
Adobe Advertising Cloud
25.44% • Adobe • Advertising
28.
StackAdapt
25.19% • StackAdapt • Advertising
29.
Adelphic
25.03% • Viant • Site Analytics
30.
Merkle
25.0% • Dentsu • Advertising
31.
Kenshoo
24.97% • Kenshoo • Site Analytics
32.
LinkedIn Analytics
24.02% • Microsoft • Site Analytics
33.
TikTok Analytics
24.01% • ByteDance Inc • Site Analytics
34.
iSpot.tv
23.89% • • Advertising
35.
Piwik PRO Tag Manager
23.69% • Cookie Information • Utilities
36.
Microsoft Azure Monitor
18.85% • Microsoft • Utilities
37.
BioCatch
16.1% • BioCatch • Utilities
38.
Braze
14.39% • Braze • Site Analytics
39.
Viafoura
12.96% • Viafoura • Advertising
40.
boltdns.net
8.96% • • Misc
41.
Google
5.85% • Google • Advertising
42.
Embedly
5.32% • Medium • Site Analytics
43.
Google Syndication
4.22% • Google • Advertising
44.
Microsoft Clarity
4.13% • Microsoft • Site Analytics
45.
Criteo
3.56% • Criteo • Advertising
46.
Live Intent
3.32% • LiveIntent • Site Analytics
47.
Google AdServices
2.91% • Google • Advertising
48.
Index Exchange
2.46% • Index Exchange, Inc. • Advertising

18.44

Trackers Per Page Load

10.03

Tracking Requests Per Page Load

7.38%

Trackers Requests / All Requests

5.63MB

Data Saved

Tracking Methods

Cookies

Cookies are files placed by the website, stored in the browser that is are used to identify you to the website. Learn more

Fingerprinting

Fingerprinting is a unique digital signature derived from the properties of your device. Learn more

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies