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aarp.org

Observed activities (32)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

1.
Adobe Dynamic Tag Management
97.2% • Adobe • Utilities
2.
OneTrust
92.51% • OneTrust • Consent Management
3.
Adobe Audience Manager
81.4% • Adobe • Advertising
4.
Permutive
76.69% • Permutive • Advertising
5.
Google Marketing Platform
76.17% • Google • Advertising
6.
Ad Lightning
72.68% • Ad Lightning • Advertising
7.
Google Fonts
69.11% • Google • Hosting
8.
Google Static
67.63% • Google • Hosting
9.
Amazon Advertising
62.31% • Amazon • Advertising
10.
Brightcove Player
55.54% • Brightcove • Audio/Video Player
11.
Brightcove
51.3% • Brightcove • Site Analytics
12.
Adobe Typekit
51.06% • Adobe • Utilities
13.
Google APIs
50.79% • Google • Hosting
14.
Google Analytics
47.31% • Google • Site Analytics
15.
Azure CDN
47.1% • Microsoft • Hosting
16.
AdRoll
46.38% • AdRoll • Advertising
17.
Outbrain
46.09% • Outbrain • Advertising
18.
Amazon CloudFront
41.5% • Amazon • Hosting
19.
Zencoder
39.11% • Zencoder • Audio/Video Player
20.
fontawesome.com
36.64% • • Hosting
21.
Adobe Experience Cloud
33.14% • Adobe • Site Analytics
22.
BioCatch
15.08% • BioCatch • Utilities
23.
Braze
14.97% • Braze • Site Analytics
24.
Microsoft Azure Monitor
11.13% • Microsoft • Utilities
25.
Viafoura
8.77% • Viafoura • Advertising
26.
Google Tag
8.05% • Google • Advertising
27.
boltdns.net
5.54% • • Misc
28.
Facebook
5.36% • Meta • Advertising
29.
TradeDesk
5.18% • The Trade Desk • Advertising
30.
Adobe Advertising Cloud
5.13% • Adobe • Advertising
31.
Merkle
5.11% • Dentsu • Advertising
32.
Microsoft Advertising
5.02% • Microsoft • Advertising

15.32

Trackers Per Page Load

14.23

Tracking Requests Per Page Load

12.09%

Trackers Requests / All Requests

8.81MB

Data Saved

Tracking Methods

Cookies

Cookies are files placed by the website, stored in the browser that is are used to identify you to the website. Learn more

Fingerprinting

Fingerprinting is a unique digital signature derived from the properties of your device. Learn more

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies