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autotrader.ca

Observed activities (89)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

1.
Google Tag
92.26% Google Advertising
2.
Optimizely
90.79% Optimizely Site Analytics
3.
DoubleClick
89.45% Google Advertising
4.
Amazon Advertising
87.78% Amazon Advertising
5.
Usabilla
86.93% SurveyMonkey Customer Interaction
6.
Azure CDN
86.31% Microsoft Hosting
7.
New Relic
85.51% New Relic Site Analytics
8.
Yahoo!
78.0% Verizon Site Analytics
9.
Lotame
73.72% Lotame Advertising
10.
Rubicon
71.74% The Rubicon Project, Limited Advertising
11.
AppNexus
71.71% Microsoft Advertising
12.
Index Exchange
71.71% Index Exchange, Inc. Advertising
13.
PubMatic
71.7% PubMatic, Inc. Advertising
14.
ShareThrough
70.9% Sharethrough, Inc Advertising
15.
Yahoo! Analytics
66.39% Verizon Site Analytics
16.
Google Static
62.08% Google Hosting
17.
JW Player
53.69% JW Player Audio/Video Player
18.
Google Fonts
44.2% Google Hosting
19.
Quantcast
22.65% Quantcast International Limited Advertising
20.
Criteo
22.52% Criteo Advertising
21.
Facebook
22.48% Meta Advertising
22.
Microsoft Advertising
22.13% Microsoft Advertising
23.
StackAdapt
22.05% StackAdapt Advertising
24.
Microsoft Clarity
21.89% Microsoft Site Analytics
25.
ScoreCard Research Beacon
21.85% comScore, Inc. Site Analytics
26.
Pinterest
21.77% Pinterest Social Media
27.
FouAnalytics
21.75% FouAnalytics Site Analytics
28.
TikTok Analytics
21.75% ByteDance Inc Site Analytics
29.
Amazon CloudFront
21.54% Amazon Hosting
30.
SMART AdServer
21.34% Smart Adserver Advertising
31.
TradeDesk
20.81% The Trade Desk Advertising
32.
Microsoft Services
14.34% Microsoft Misc
33.
Google
13.34% Google Advertising
34.
LivePerson
9.71% LivePerson Customer Interaction
35.
ID5 Sync
5.8% ID5 Technology Ltd. Site Analytics
36.
Treasure Data
5.76% arm Site Analytics
37.
Google APIs
5.7% Google Hosting
38.
Adobe Audience Manager
5.51% Adobe Advertising
39.
Google Analytics
5.38% Google Site Analytics
40.
Google Analytics with signals
5.13% Google Advertising
41.
Live Intent
4.88% LiveIntent Site Analytics
42.
StickyAds
4.69% Comcast Advertising
43.
Google Syndication
4.67% Google Advertising
44.
PageFair
4.64% Blockthrough Customer Interaction
45.
YouTube
4.58% Google Audio/Video Player
46.
Google AdServices
4.4% Google Advertising
47.
33Across
4.37% 33Across Advertising
48.
Bidswitch
4.3% Criteo Advertising

20.05

Trackers Per Page Load

18.22

Tracking Requests Per Page Load

13.51%

Trackers Requests / All Requests

2.76MB

Data Saved

Tracking Methods

Cookies

Cookies are files placed by the website, stored in the browser that is are used to identify you to the website. Learn more

Fingerprinting

Fingerprinting is a unique digital signature derived from the properties of your device. Learn more

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies