autotrader.ca

Observed activities (74)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

Google Tag

90.3% • Google • Advertising

Google Marketing Platform

85.55% • Google • Advertising

Usabilla

83.76% • SurveyMonkey • Customer Interaction

PubMatic

73.65% • PubMatic, Inc. • Advertising

Amazon Advertising

73.51% • Amazon • Advertising

Optimizely

49.74% • Optimizely • Utilities

New Relic

47.55% • New Relic • Site Analytics

Lotame

41.58% • Lotame • Advertising

AppNexus

41.58% • Microsoft • Advertising

10.

Magnite

41.07% • Magnite • Advertising

11.

Index Exchange

41.05% • Index Exchange, Inc. • Advertising

12.

Yahoo!

40.11% • Verizon • Site Analytics

13.

Yahoo! Analytics

39.59% • Verizon • Site Analytics

14.

ShareThrough

39.32% • Sharethrough, Inc • Advertising

15.

Google Static

32.93% • Google • Hosting

16.

Google Fonts

29.21% • Google • Hosting

17.

JW Player

8.81% • JW Player • Audio/Video Player

18.

Azure CDN

8.25% • Microsoft • Hosting

19.

Google

6.47% • Google • Advertising

20.

Microsoft Advertising

5.39% • Microsoft • Advertising

21.

LivePerson

5.34% • LivePerson • Customer Interaction

22.

Criteo

5.34% • Criteo • Advertising

23.

Facebook

5.32% • Meta • Advertising

24.

Microsoft Clarity

5.28% • Microsoft • Site Analytics

25.

RTB House

5.17% • RTB House • Advertising

26.

Google AdServices

4.98% • Google • Advertising

27.

Treasure Data

4.76% • arm • Site Analytics

28.

Google Analytics with signals

3.94% • Google • Advertising

29.

Amazon CloudFront

3.72% • Amazon • Hosting

30.

Google APIs

3.38% • Google • Hosting

31.

Google Syndication

3.35% • Google • Advertising

32.

Smart AdServer

3.17% • Equativ • Advertising

33.

Quantcast

3.15% • Quantcast • Advertising

34.

StackAdapt

3.06% • StackAdapt • Advertising

35.

2.93% • Pinterest • Social Media

36.

TikTok Analytics

2.93% • ByteDance Inc • Site Analytics

37.

ScoreCard Research Beacon

2.91% • comScore, Inc. • Site Analytics

38.

2.89% • reddit • Social Media

39.

Blockthrough

2.71% • Blockthrough • Customer Interaction

40.

YouTube

2.63% • Google • Audio/Video Player

41.

Google Analytics

2.55% • Google • Site Analytics

42.

TradeDesk

2.54% • The Trade Desk • Advertising

2.49% • LiveRamp • Consent Management

45.

ID5 Sync

2.41% • ID5 Technology • Advertising

46.

Adobe Audience Manager

2.39% • Adobe • Advertising

47.

Mediarithmics

2.34% • mediarithmics • Advertising

48.

Live Intent

2.33% • LiveIntent • Site Analytics

11.9

Trackers Per Page Load

8.82

Tracking Requests Per Page Load

9.14%

Trackers Requests / All Requests

1.65MB

Data Saved

Tracking Methods

Cookies are files placed by the website, stored in the browser that is are used to identify you to the website. Learn more

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies