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1.

Piano Analytics

93.3% • Piano Software • Site Analytics

2.

Outbrain

72.68% • Outbrain • Advertising

3.

Sourcepoint CMP

69.31% • Didomi • Consent Management

4.

Kameleoon

65.77% • Kameleoon • Site Analytics

5.

AppNexus

65.75% • Microsoft • Advertising

6.

Facebook

64.39% • Meta • Advertising

7.

Mixpanel

62.61% • Mixpanel • Site Analytics

8.

Google Marketing Platform

61.25% • Google • Advertising

9.

cXense

54.18% • Cxense • Advertising

10.

Microsoft Advertising

53.55% • Microsoft • Advertising

11.

Adobe Audience Manager

50.93% • Adobe • Advertising

12.

Google Tag

46.96% • Google • Advertising

13.

Criteo

44.62% • Criteo • Advertising

14.

Google Syndication

43.48% • Google • Advertising

15.

Permutive

43.24% • Permutive • Advertising

16.

ID5 Sync

32.57% • ID5 Technology • Advertising

17.

Google

31.75% • Google • Advertising

18.

VG Wort

29.47% • VG Wort • Site Analytics

19.

RTL Group

29.13% • RTL Group • Misc

20.

Google AdServices

23.52% • Google • Advertising

21.

Azure CDN

19.05% • Microsoft • Hosting

22.

Smart AdServer

14.42% • Equativ • Advertising

23.

Adform

11.14% • Adform • Advertising

24.

PubMatic

9.3% • PubMatic, Inc. • Advertising

25.

Yieldlab

9.02% • ProSiebenSat.1 Media • Advertising

26.

Magnite

9.02% • Magnite • Advertising

27.

TradeDesk

9.01% • The Trade Desk • Advertising

28.

Index Exchange

8.99% • Index Exchange, Inc. • Advertising

29.

OpenX

8.81% • OpenX Software Ltd. • Advertising

30.

Amazon Advertising

8.24% • Amazon • Advertising

31.

Otto Group

8.04% • • Misc

32.

AdUp Technology

8.04% • ADUP Technology • Advertising

33.

Google Static

7.64% • Google • Hosting

34.

Connatix

7.53% • Connatix Native Exchange • Advertising

35.

Google Fonts

6.82% • Google • Hosting

36.

Bidswitch

5.43% • Criteo • Advertising

37.

Teads

5.12% • Outbrain • Advertising

38.

Adglue

5.01% • AdManS • Advertising