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collegeboard.org

Observed activities (34)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

1.
Adobe Dynamic Tag Management
93.48% • Adobe • Essential
2.
OneTrust
90.1% • OneTrust • Consent Management
3.
YouTube
89.67% • Google • Audio/Video Player
4.
Amazon Web Services
40.8% • Amazon • Hosting
5.
Cloudflare
29.4% • Cloudflare • Hosting
6.
Appcues
21.78% • • Customer Interaction
7.
Microsoft Advertising
19.9% • Microsoft • Advertising
8.
Google Tag Manager
19.87% • Google • Essential
9.
DoubleClick
18.86% • Google • Advertising
10.
TikTok Analytics
18.62% • ByteDance Inc • Site Analytics
11.
Facebook
16.79% • Meta • Advertising
12.
Snapchat For Business
9.37% • Snap Technologies • Advertising
13.
Google
8.68% • Google • Advertising
14.
Google Static
8.65% • Google • Hosting
15.
Google Fonts
8.62% • Google • Hosting
16.
Heap
8.33% • Heap • Site Analytics
17.
Google AdServices
8.23% • Google • Advertising
18.
New Relic
7.76% • New Relic • Site Analytics
19.
Salesforce
7.47% • Salesforce • Advertising
20.
Salesforce Live Agent
7.4% • Salesforce • Customer Interaction
21.
jQuery
6.81% • JS Foundation • Hosting
22.
Amazon CloudFront
5.86% • Amazon • Hosting
23.
Yahoo!
5.34% • Verizon • Site Analytics
24.
SOASTA mPulse
5.19% • Akamai Technologies • Site Analytics
25.
StackAdapt
5.01% • StackAdapt • Advertising
26.
Google APIs
2.93% • Google • Hosting
27.
Wistia
1.6% • Wistia • Site Analytics
28.
jsDelivr
1.6% • • Hosting
29.
Google User Content
1.52% • Google • Hosting
30.
TradeDesk
1.21% • The Trade Desk • Advertising
31.
Sentry
1.21% • Sentry • Site Analytics
32.
Google Analytics
1.13% • Google • Site Analytics
33.
JW Player
1.13% • JW Player • Audio/Video Player
34.
Mixpanel
1.09% • Mixpanel • Site Analytics

6.22

Trackers Per Page Load

4.0

Tracking Requests Per Page Load

7.63%

Trackers Requests / All Requests

1.23MB

Data Saved

Tracking Methods

Cookies

Cookies are files placed by the website, stored in the browser that is are used to identify you to the website. Learn more

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies