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expedia.co.uk

Observed activities (31)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

1.
Adobe Audience Manager
92.02% • Adobe • Advertising
2.
OneTrust
89.66% • OneTrust • Consent Management
3.
Commanders Act
88.48% • Commanders Act • Utilities
4.
Uniqodo
75.38% • Uniqodo • Customer Interaction
5.
Google APIs
58.64% • Google • Hosting
6.
Google Accounts
45.54% • Google • Customer Interaction
7.
Google Static
27.08% • Google • Hosting
8.
Google Play Services
20.7% • Google • Hosting
9.
Google Fonts
10.24% • Google • Hosting
10.
Google Tag
8.39% • Google • Advertising
11.
Microsoft Advertising
8.16% • Microsoft • Advertising
12.
Google User Content
7.76% • Google • Hosting
13.
Facebook
7.71% • Meta • Advertising
14.
TradeDesk
7.44% • The Trade Desk • Advertising
15.
iovation
6.83% • iovation • Utilities
16.
Expedia
6.22% • IAC (InterActiveCorp) • Misc
17.
Google
5.32% • Google • Advertising
18.
Arkose Labs
5.11% • • Site Analytics
19.
Tealium Consent
4.48% • Tealium • Consent Management
20.
Glassbox
3.29% • Glassbox • Site Analytics
21.
Google Marketing Platform
3.0% • Google • Advertising
22.
Google AdServices
2.92% • Google • Advertising
23.
Sentry
2.71% • Sentry • Utilities
24.
Amazon Web Services
2.1% • Amazon • Hosting
25.
Bugsnag
1.63% • SmartBear • Site Analytics
26.
Google Syndication
1.57% • Google • Advertising
27.
Quantum Metric
1.54% • Quantum Metric, Inc. • Site Analytics
28.
Datadog
1.5% • Datadog • Utilities
29.
Cloudflare
1.14% • Cloudflare • Hosting
30.
Qualtrics
1.1% • Qualtrics • Site Analytics
31.
Klarna
1.06% • • Customer Interaction

7.05

Trackers Per Page Load

1.13

Tracking Requests Per Page Load

0.72%

Trackers Requests / All Requests

1.62MB

Data Saved

Tracking Methods

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies