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1.

Adobe Typekit

94.15% • Adobe • Utilities

2.

YouTube

93.2% • Google • Audio/Video Player

3.

Google Tag

92.52% • Google • Advertising

4.

Google Marketing Platform

91.6% • Google • Advertising

5.

Performax

90.55% • Performax • Advertising

6.

Adform

88.62% • Adform • Advertising

7.

Plausible Analytics

87.84% • Plausible Insights • Utilities

8.

Gemius

87.18% • Gemius SA • Advertising

9.

Marfeel

86.98% • Marfeel Solutions • Advertising

10.

Seznam

11.76% • Seznam • Site Analytics

11.

Google Analytics

9.04% • Google • Site Analytics

12.

Google

7.92% • Google • Advertising

13.

X Corp.

7.59% • X Corp. • Social Media

14.

Google Syndication

7.07% • Google • Advertising

15.

X Syndication

6.98% • X Corp. • Social Media

16.

Google Analytics with signals

6.96% • Google • Advertising

17.

Google APIs

6.7% • Google • Hosting

18.

Hotjar

5.52% • Hotjar • Site Analytics

19.

Facebook

5.31% • Meta • Advertising

20.

Google Fonts

4.21% • Google • Hosting

21.

PubMatic

3.89% • PubMatic, Inc. • Advertising

22.

AppNexus

3.41% • Microsoft • Advertising

23.

MediaGo

3.24% • MediaGo • Advertising

24.

Google Static

3.21% • Google • Hosting

25.

Criteo

2.73% • Criteo • Advertising

26.

Index Exchange

2.46% • Index Exchange, Inc. • Advertising

27.

ID5 Sync

2.2% • ID5 Technology • Advertising

28.

Azure CDN

2.16% • Microsoft • Hosting

29.

Bidswitch

2.07% • Criteo • Advertising

30.

OneSignal

1.68% • OneSignal • Utilities

31.

Google AdServices

1.44% • Google • Advertising

32.

RTB House

1.21% • RTB House • Advertising

33.

OpenX

1.18% • OpenX Software Ltd. • Advertising

34.

AMP Project

1.12% • OpenJS Foundation • Utilities

35.

Yahoo! Analytics

1.08% • Verizon • Site Analytics

36.

OneTag

1.05% • OneTag • Advertising

37.

Smart AdServer

1.01% • Equativ • Advertising