independent.co.uk

Observed activities (55)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

Google Tag

93.87% • Google • Advertising

Google

88.21% • Google • Advertising

Piano

83.88% • Piano Software • Utilities

LiveRamp CMP

81.68% • LiveRamp • Consent Management

Google Marketing Platform

80.79% • Google • Advertising

Permutive

72.28% • Permutive • Advertising

ChartBeat

71.74% • ChartBeat • Site Analytics

Anonymised

70.92% • Anonymised • Advertising

67.91% • DoubleVerify • Advertising

11.

Crazy Egg

63.49% • Crazy Egg • Site Analytics

12.

Taboola

61.15% • Taboola • Advertising

13.

Dotmetrics

57.92% • Ipsos • Site Analytics

14.

Captify

57.62% • Captify • Advertising

15.

Intent IQ

51.39% • AlmondNet • Advertising

16.

Pubstack

50.81% • pubstack • Advertising

17.

Brand Metrics

43.79% • Brand Metrics • Advertising

18.

ID5 Sync

40.85% • ID5 Technology • Advertising

19.

Teads

28.73% • Outbrain • Advertising

20.

cXense

24.6% • Cxense • Advertising

21.

AdRecover

21.34% • AdPushUp, Inc. • Advertising

22.

JW Player

20.83% • JW Player • Audio/Video Player

23.

Amazon Advertising

18.88% • Amazon • Advertising

24.

Viafoura

17.95% • Viafoura • Advertising

25.

Google Static

17.2% • Google • Hosting

26.

LiveRamp

15.04% • LiveRamp • Advertising

27.

ScoreCard Research Beacon

14.2% • comScore, Inc. • Site Analytics

28.

Google Fonts

10.49% • Google • Hosting

29.

AppNexus

10.46% • Microsoft • Advertising

30.

PubMatic

10.15% • PubMatic, Inc. • Advertising

31.

Magnite

9.68% • Magnite • Advertising

32.

Index Exchange

8.84% • Index Exchange, Inc. • Advertising

33.

TradeDesk

7.57% • The Trade Desk • Advertising

34.

Google Syndication

7.24% • Google • Advertising

35.

OpenX

6.59% • OpenX Software Ltd. • Advertising

36.

Quantcast

6.09% • Quantcast • Advertising

37.

Rhythmone Beacon

5.92% • Nexxen • Advertising

38.

Smart AdServer

5.72% • Equativ • Advertising

39.

Rise

5.71% • Rise Code • Advertising

40.

Lotame

5.7% • Lotame • Advertising

41.

Media.net

5.67% • Media.net • Advertising

42.

TripleLift

5.53% • TripleLift, Inc. • Advertising

43.

sovrn

5.5% • Sovrn Holdings Inc • Advertising

44.

AdaptMX

5.43% • Monet Engine • Advertising

45.

Google APIs

5.4% • Google • Hosting

46.

Adform

5.39% • Adform • Advertising

47.

InMobi

5.37% • InMobi • Advertising

48.

Yahoo! Analytics

5.36% • Yahoo • Site Analytics

49.

Ozone

5.35% • Ozone • Advertising

50.

ShareThrough

5.34% • Sharethrough, Inc • Advertising

51.

LoopMe

5.31% • LoopMe • Advertising

52.

Yieldmo

5.26% • Yieldmo, Inc. • Advertising

53.

FreeWheel

5.25% • Comcast • Advertising

54.

COOL Publisher Experiences

5.24% • The COOL company • Advertising

55.

Tremor Video

5.18% • Nexxen • Audio/Video Player

17.48

Trackers Per Page Load

10.91

Tracking Requests Per Page Load

15.54%

Trackers Requests / All Requests

3.16MB

Data Saved

Tracking Methods

Cookies are files placed by the website, stored in the browser that is are used to identify you to the website. Learn more

Fingerprinting

Fingerprinting is a unique digital signature derived from the properties of your device. Learn more

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies