Back to all websites

metro.co.uk

Observed activities (74)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

1.
Daily Mail
97.35% • Dmn Media • Misc
2.
Google
96.85% • Google • Advertising
3.
Google Static
94.84% • Google • Hosting
4.
Jetpack
83.58% • Automattic • Site Analytics
5.
Google Tag
81.09% • Google • Advertising
6.
Google Fonts
70.2% • Google • Hosting
7.
Google Marketing Platform
69.64% • Google • Advertising
8.
AppNexus
68.24% • Microsoft • Advertising
9.
ID5 Sync
67.93% • ID5 Technology • Advertising
10.
Prebid
67.56% • Prebid • Advertising
11.
Integral Ad Science
67.15% • Integral Ad Science • Advertising
12.
SkimLinks
67.05% • SkimLinks • Advertising
13.
Amazon Advertising
66.31% • Amazon • Advertising
14.
Adnami
65.89% • Adnami • Advertising
15.
Permutive
65.87% • Permutive • Advertising
16.
TradeDesk
65.63% • The Trade Desk • Advertising
17.
Marfeel
64.74% • Marfeel Solutions • Advertising
18.
Yahoo!
59.83% • Verizon • Site Analytics
19.
PubMatic
57.01% • PubMatic, Inc. • Advertising
20.
Dotmetrics
56.7% • • Site Analytics
21.
TripleLift
56.46% • TripleLift, Inc. • Advertising
22.
Magnite
55.8% • Magnite • Advertising
23.
Teads
55.68% • Outbrain • Advertising
24.
Index Exchange
55.67% • Index Exchange, Inc. • Advertising
25.
Smart AdServer
55.59% • Equativ • Advertising
26.
Ozone
55.26% • • Advertising
27.
Criteo
54.29% • Criteo • Advertising
28.
Spot.IM
52.22% • Spot.IM Ltd. • Social Media
29.
Sailthru Horizon
47.54% • Sailthru • Site Analytics
30.
Connatix
42.56% • Connatix Native Exchange • Advertising
31.
Google APIs
42.11% • Google • Hosting
32.
Outbrain
17.25% • Outbrain • Advertising
33.
X Corp.
13.64% • X Corp. • Social Media
34.
X Syndication
12.39% • X Corp. • Social Media
35.
New Relic
8.86% • New Relic • Site Analytics
36.
Google Syndication
4.74% • Google • Advertising
37.
Google Analytics
4.36% • Google • Site Analytics
38.
LinkedIn Ads
3.78% • Microsoft • Advertising
39.
YouTube
3.51% • Google • Audio/Video Player
40.
Instagram
3.49% • Meta • Social Media
41.
Google Photos
3.06% • Google • Hosting
42.
TikTok CDN
2.86% • ByteDance Inc • Hosting
43.
OpenX
2.48% • OpenX Software Ltd. • Advertising
44.
Bidswitch
2.17% • Criteo • Advertising
45.
Yahoo! Analytics
2.03% • Verizon • Site Analytics
46.
Adobe Audience Manager
1.92% • Adobe • Advertising
47.
Sentry
1.91% • Sentry • Utilities
48.
Moat
1.8% • Oracle • Advertising

23.52

Trackers Per Page Load

22.79

Tracking Requests Per Page Load

16.55%

Trackers Requests / All Requests

1.6MB

Data Saved

Tracking Methods

Cookies

Cookies are files placed by the website, stored in the browser that is are used to identify you to the website. Learn more

Fingerprinting

Fingerprinting is a unique digital signature derived from the properties of your device. Learn more

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies