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1.

Adobe Dynamic Tag Management

92.94% • Adobe • Utilities

2.

Microsoft Advertising

75.87% • Microsoft • Advertising

3.

Google Tag

74.31% • Google • Advertising

4.

TikTok Analytics

72.05% • ByteDance Inc • Site Analytics

5.

AdDefend

54.33% • AdDefend • Advertising

6.

Google Marketing Platform

24.37% • Google • Advertising

7.

JW Player

21.43% • JW Player • Audio/Video Player

8.

Criteo

17.77% • Criteo • Advertising

9.

Google Fonts

17.45% • Google • Hosting

10.

Google APIs

16.15% • Google • Hosting

11.

Cloudflare

15.31% • Cloudflare • Hosting

12.

Connatix

14.69% • Connatix Native Exchange • Advertising

13.

ID5 Sync

14.15% • ID5 Technology • Advertising

14.

emetriq

12.98% • emetriq • Advertising

15.

Adform

12.91% • Adform • Advertising

16.

Adnami

12.5% • Adnami • Advertising

17.

Relevant Digital

11.76% • Relevant Digital • Advertising

18.

Google

10.67% • Google • Advertising

19.

Adobe Audience Manager

10.37% • Adobe • Advertising

20.

Google AdServices

9.88% • Google • Advertising

21.

GeoEdge

9.52% • Five Media • Advertising

22.

Amazon CloudFront

8.91% • Amazon • Hosting

23.

Otto Group

8.66% • • Misc

24.

xplosion

7.99% • xplosion interactive • Advertising

25.

AppNexus

7.85% • Microsoft • Advertising

26.

Integral Ad Science

7.85% • Integral Ad Science • Advertising

27.

Amazon Advertising

7.42% • Amazon • Advertising

28.

Yieldlab

7.38% • ProSiebenSat.1 Media • Advertising

29.

PubMatic

7.38% • PubMatic, Inc. • Advertising

30.

TradeDesk

7.37% • The Trade Desk • Advertising

31.

Magnite

7.36% • Magnite • Advertising

32.

TripleLift

7.36% • TripleLift, Inc. • Advertising

33.

ConnectAd

7.35% • ConnectAd • Advertising

34.

Index Exchange

7.35% • Index Exchange, Inc. • Advertising

35.

Smart AdServer

7.31% • Equativ • Advertising

36.

gumgum

7.08% • GumGum • Advertising

37.

Bunny CDN

6.85% • BunnyWay • Hosting

38.

Zemanta

6.74% • Outbrain • Advertising