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standard.co.uk

Observed activities (62)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

1.
Google
98.37% • Google • Advertising
2.
DoubleClick
96.91% • Google • Advertising
3.
Google Tag
96.67% • Google • Advertising
4.
Viafoura
95.4% • Viafoura • Advertising
5.
Dotmetrics
95.08% • • Site Analytics
6.
Google Analytics
94.95% • Google • Site Analytics
7.
Amazon Advertising
94.82% • Amazon • Advertising
8.
PubMatic
94.02% • PubMatic, Inc. • Advertising
9.
PageFair
93.97% • Blockthrough • Customer Interaction
10.
Outbrain
92.95% • Outbrain • Advertising
11.
Bombora
91.94% • Bombora • Site Analytics
12.
ScoreCard Research Beacon
68.4% • comScore, Inc. • Site Analytics
13.
Piano
62.87% • Piano • Utilities
14.
Piano Analytics
53.07% • Piano • Site Analytics
15.
cXense
51.17% • Cxense • Advertising
16.
Google Static
43.36% • Google • Hosting
17.
JW Player
26.21% • JW Player • Audio/Video Player
18.
Integral Ad Science
23.28% • Integral Ad Science, Inc. • Advertising
19.
X Corp.
5.88% • X Corp. • Social Media
20.
ID5 Sync
5.43% • ID5 Technology • Advertising
21.
jsDelivr
5.07% • • Hosting
22.
Facebook
5.06% • Meta • Advertising
23.
X Syndication
4.68% • X Corp. • Social Media
24.
Google Fonts
4.56% • Google • Hosting
25.
Google Syndication
4.14% • Google • Advertising
26.
AppNexus
4.1% • Microsoft • Advertising
27.
TradeDesk
3.93% • The Trade Desk • Advertising
28.
Taboola
3.89% • Taboola • Advertising
29.
ChartBeat
3.88% • ChartBeat • Site Analytics
30.
Captify
3.83% • Captify • Advertising
31.
Epsilon
3.47% • Epsilon • Advertising
32.
Instagram
3.41% • Meta • Social Media
33.
Google APIs
3.21% • Google • Hosting
34.
ad-delivery.net
3.19% • • Misc
35.
Permutive
3.14% • Permutive, Inc. • Advertising
36.
eXelate
3.0% • Nielsen • Advertising
37.
Criteo
2.98% • Criteo • Advertising
38.
Adobe Audience Manager
2.93% • Adobe • Advertising
39.
Google Play Services
2.72% • Google • Hosting
40.
Rubicon
2.55% • The Rubicon Project, Limited • Advertising
41.
Index Exchange
2.51% • Index Exchange, Inc. • Advertising
42.
TripleLift
2.43% • TripleLift, Inc. • Advertising
43.
LiveRamp
2.19% • LiveRamp • Advertising
44.
Cloudflare
2.15% • Cloudflare • Hosting
45.
Teads
2.12% • Teads • Advertising
46.
gumgum
2.07% • GumGum • Advertising
47.
OpenX
1.91% • OpenX Software Ltd. • Advertising
48.
Bidswitch
1.79% • Criteo • Advertising

16.78

Trackers Per Page Load

5.51

Tracking Requests Per Page Load

6.5%

Trackers Requests / All Requests

2.44MB

Data Saved

Tracking Methods

Cookies

Cookies are files placed by the website, stored in the browser that is are used to identify you to the website. Learn more

Fingerprinting

Fingerprinting is a unique digital signature derived from the properties of your device. Learn more

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies