tripadvisor.ca

Observed activities (33)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

1.
TripAdvisor
91.03% IAC (InterActiveCorp) Misc
2.
OneTrust
89.87% OneTrust Consent Management
3.
DataDome
87.5% DataDome Site Analytics
4.
DoubleClick
84.9% Google Advertising
5.
Google
82.65% Google Advertising
6.
Google Tag
47.82% Google Advertising
7.
Amazon Advertising
43.68% Amazon Advertising
8.
Rubicon
35.35% The Rubicon Project, Limited Advertising
9.
Google Static
32.32% Google Hosting
10.
Facebook
31.58% Meta Advertising
11.
Pinterest
22.2% Pinterest Social Media
12.
ScoreCard Research Beacon
20.18% comScore, Inc. Site Analytics
13.
TikTok Analytics
20.05% ByteDance Inc Site Analytics
14.
Google AdServices
12.33% Google Advertising
15.
ClickTripz
11.45% ClickTripz Advertising
16.
Google User Content
8.83% Google Hosting
17.
Microsoft Advertising
8.4% Microsoft Advertising
18.
Google Fonts
7.61% Google Hosting
19.
SOASTA mPulse
7.57% Akamai Technologies Site Analytics
20.
Google APIs
7.2% Google Hosting
21.
Yahoo! Japan Retargeting
3.75% Yahoo! Japan Advertising
22.
Google Syndication
2.63% Google Advertising
23.
Google Analytics with signals
2.29% Google Advertising
24.
Integral Ad Science
1.95% Integral Ad Science, Inc. Advertising
25.
Live Intent
1.57% LiveIntent Site Analytics
26.
YouTube
1.49% Google Audio/Video Player
27.
LiveRamp
1.41% LiveRamp Advertising
28.
Index Exchange
1.11% Index Exchange, Inc. Advertising
29.
PubMatic
1.09% PubMatic, Inc. Advertising
30.
TradeDesk
1.06% The Trade Desk Advertising
31.
Sentry
1.06% Sentry Site Analytics
32.
Media.net
1.02% Media.net Advertising
33.
Dotomi
1.02% Conversant Advertising

8.62

Trackers Per Page Load

8.39

Tracking Requests Per Page Load

4.72%

Trackers Requests / All Requests

1.29MB

Data Saved

Tracking Methods

Cookies

Cookies are files placed by the website, stored in the browser that is are used to identify you to the website. Learn more

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies