tripadvisor.it

Observed activities (40)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

TripAdvisor

99.3% • IAC (InterActiveCorp) • Misc

OneTrust

98.92% • OneTrust • Consent Management

DataDome

95.74% • DataDome • Site Analytics

Google Marketing Platform

89.45% • Google • Advertising

Mapbox

65.84% • • Customer Interaction

Google Accounts

49.91% • Google • Utilities

Google Tag

23.47% • Google • Advertising

Amazon Advertising

22.14% • Amazon • Advertising

Magnite

20.08% • Magnite • Advertising

10.

Google Static

11.25% • Google • Hosting

11.

Google

9.16% • Google • Advertising

12.

Facebook

6.4% • Meta • Advertising

13.

Google User Content

5.28% • Google • Hosting

14.

Google Syndication

4.75% • Google • Advertising

15.

Google Fonts

4.51% • Google • Hosting

16.

Google Play Services

4.46% • Google • Hosting

17.

Google AdServices

4.46% • Google • Advertising

18.

Integral Ad Science

3.62% • Integral Ad Science, Inc. • Advertising

19.

GitHub

3.1% • GitHub, Inc. • Customer Interaction

20.

TradeDesk

2.9% • The Trade Desk • Advertising

21.

2.77% • Pinterest • Social Media

22.

ScoreCard Research Beacon

2.66% • comScore, Inc. • Site Analytics

23.

TikTok Analytics

2.64% • ByteDance Inc • Site Analytics

24.

Google APIs

2.21% • Google • Hosting

25.

Media.net

1.94% • Media.net • Advertising

26.

PubMatic

1.91% • PubMatic, Inc. • Advertising

27.

Index Exchange

1.88% • Index Exchange, Inc. • Advertising

28.

Dotomi

1.86% • Conversant • Advertising

29.

Adobe Audience Manager

1.68% • Adobe • Advertising

30.

Yahoo!

1.6% • Verizon • Site Analytics

31.

Yahoo! Ad Manager Plus

1.52% • Verizon • Advertising

32.

LiveRamp

1.49% • LiveRamp • Advertising

33.

Teads

1.48% • Teads • Advertising

34.

Google Translate

1.45% • Google • Customer Interaction

35.

PulsePoint

1.32% • PulsePoint, Inc. • Advertising

36.

SMART AdServer

1.27% • Smart Adserver • Advertising

37.

AppNexus

1.23% • Microsoft • Advertising

38.

Google Analytics

1.15% • Google • Site Analytics

39.

Microsoft Advertising

1.13% • Microsoft • Advertising

40.

Adform

1.06% • Adform • Advertising

7.3

Trackers Per Page Load

1.42

Tracking Requests Per Page Load

0.79%

Trackers Requests / All Requests

0.04MB

Data Saved

Tracking Methods

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies