umich.edu

Observed activities (45)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

1.
Google Tag
62.3% Google Advertising
2.
Google Static
34.22% Google Hosting
3.
Google Fonts
30.33% Google Hosting
4.
Google
15.42% Google Advertising
5.
Adobe Typekit
15.13% Adobe Utilities
6.
Cloudflare
14.85% Cloudflare Hosting
7.
jsDelivr
11.65% Hosting
8.
Google Analytics
10.68% Google Site Analytics
9.
Google APIs
10.15% Google Hosting
10.
Bootstrap CDN
9.2% BootstrapCDN Hosting
11.
New Relic
8.95% New Relic Site Analytics
12.
fontawesome.com
8.56% Hosting
13.
Facebook
7.61% Meta Advertising
14.
Atlassian
7.04% Atlassian Customer Interaction
15.
Amazon CloudFront
6.74% Amazon Hosting
16.
Adobe Experience Cloud
6.08% Adobe Site Analytics
17.
AddToAny
6.07% AddToAny Social Media
18.
Google Marketing Platform
5.06% Google Advertising
19.
pendo
4.53% Site Analytics
20.
Amazon Web Services
4.37% Amazon Hosting
21.
Microsoft Clarity
4.05% Microsoft Site Analytics
22.
Crazy Egg
3.85% Crazy Egg Site Analytics
23.
Canvas
3.49% Customer Interaction
24.
YouTube
3.33% Google Audio/Video Player
25.
OneTrust
3.31% OneTrust Consent Management
26.
LinkedIn Ads
3.0% Microsoft Advertising
27.
Google Analytics with signals
2.89% Google Advertising
28.
Piwik PRO Tag Manager
2.76% Cookie Information Utilities
29.
LinkedIn Analytics
2.69% Microsoft Site Analytics
30.
Google User Content
2.5% Google Hosting
31.
UserWay
2.38% UserWay Utilities
32.
Google Play Services
2.28% Google Hosting
33.
jQuery
1.9% JS Foundation Hosting
34.
Google Photos
1.75% Google Hosting
35.
unpkg
1.71% unpkg Hosting
36.
Google Syndication
1.52% Google Advertising
37.
ShareThis
1.52% ShareThis, Inc. Advertising
38.
Jetpack
1.41% Automattic Site Analytics
39.
Hotjar
1.35% Hotjar Site Analytics
40.
X Advertising
1.21% X Corp. Advertising
41.
Siteimprove Analytics
1.2% Siteimprove Site Analytics
42.
WordPress Stats
1.2% Automattic Site Analytics
43.
Azure CDN
1.19% Microsoft Hosting
44.
Fathom Analytics
1.1% Conva Ventures Site Analytics
45.
Clicky
1.07% Clicky Site Analytics

3.83

Trackers Per Page Load

0.23

Tracking Requests Per Page Load

1.17%

Trackers Requests / All Requests

0.0MB

Data Saved

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies