cambridge.org

1.

Google Tag Manager

82.62% • Google • Essential

2.

Hotjar

77.71% • Hotjar • Site Analytics

3.

X Advertising

76.79% • X Corp. • Advertising

4.

DoubleClick

76.65% • Google • Advertising

5.

OneTrust

75.05% • OneTrust • Consent Management

6.

AMP Project

73.73% • Google • Misc

7.

Facebook

70.29% • Meta • Advertising

8.

Google Analytics

44.66% • Google • Site Analytics

9.

Google Static

22.96% • Google • Hosting

10.

Google

20.5% • Google • Advertising

11.

Google Analytics with signals

17.42% • Google • Advertising

12.

Google Fonts

16.3% • Google • Hosting

13.

Sentry

14.66% • Sentry • Site Analytics

14.

Site24x7

13.72% • Zoho Corporation • Site Analytics

15.

Shareaholic

9.81% • Shareaholic • Site Analytics

16.

LinkedIn Analytics

7.27% • Microsoft • Site Analytics

17.

WikiMedia

6.48% • Wikimedia Foundation • Hosting

18.

unpkg

6.17% • • Hosting

19.

Qualtrics

5.82% • Qualtrics • Site Analytics

20.

Google APIs

4.54% • Google • Hosting

21.

Amazon CloudFront

4.39% • Amazon • Hosting

22.

Cloudflare

4.12% • Cloudflare • Hosting

23.

Teads

4.07% • Teads • Advertising

24.

Criteo

3.95% • Criteo • Advertising

25.

X Corp.

3.81% • X Corp. • Social Media

26.

AppNexus

3.75% • Microsoft • Advertising

27.

Rubicon

3.75% • The Rubicon Project, Limited • Advertising

28.

Index Exchange

3.74% • Index Exchange, Inc. • Advertising

29.

sovrn

3.72% • Sovrn Holdings Inc • Advertising

30.

PubMatic

3.35% • PubMatic, Inc. • Advertising

31.

Google User Content

3.26% • Google • Hosting

32.

Gigya

3.24% • SAP • Site Analytics

33.

Amazon Advertising

3.02% • Amazon • Advertising

34.

X Analytics

2.89% • X Corp. • Site Analytics

35.

OpenX

2.83% • OpenX Software Ltd. • Advertising

36.

TripleLift

2.7% • TripleLift, Inc. • Advertising

37.

YouTube

2.45% • Google • Audio/Video Player

38.

Google Syndication

2.26% • Google • Advertising

39.

Gigya CDN

2.08% • SAP • Hosting

40.

Google AdServices

1.86% • Google • Advertising

41.

Amazon Web Services

1.73% • Amazon • Hosting

42.

Yandex.Direct

1.26% • Yandex • Site Analytics

43.

PageFair

1.25% • Blockthrough • Customer Interaction

44.

TradeDesk

1.25% • The Trade Desk • Advertising

45.

Conversant

1.19% • Conversant • Advertising

46.

LinkedIn Ads

1.11% • Microsoft • Advertising

47.

SiteImprove Analytics

1.04% • Siteimprove • Site Analytics

48.

ad-delivery.net

1.02% • • Misc