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independent.co.uk

Observed activities (76)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

1.
Google
98.38% • Google • Advertising
2.
Google Tag
88.86% • Google • Advertising
3.
Google Marketing Platform
81.57% • Google • Advertising
4.
LiveRamp CMP
81.2% • LiveRamp • Consent Management
5.
Permutive
74.33% • Permutive • Advertising
6.
ChartBeat
74.06% • ChartBeat • Site Analytics
7.
Taboola
74.0% • Taboola • Advertising
8.
Adobe Audience Manager
73.65% • Adobe • Advertising
9.
jsDelivr
72.81% • • Hosting
10.
Piano
69.03% • Piano Software • Utilities
11.
DoubleVerify
65.01% • DoubleVerify • Advertising
12.
Dotmetrics
60.32% • • Site Analytics
13.
Blockthrough
60.3% • Blockthrough • Customer Interaction
14.
Captify
57.58% • Captify • Advertising
15.
ID5 Sync
34.07% • ID5 Technology • Advertising
16.
Brand Metrics
28.67% • Brand Metrics • Advertising
17.
Teads
26.62% • Outbrain • Advertising
18.
Viafoura
17.89% • Viafoura • Advertising
19.
Google Static
17.7% • Google • Hosting
20.
JW Player
15.46% • JW Player • Audio/Video Player
21.
Amazon Advertising
14.56% • Amazon • Advertising
22.
ScoreCard Research Beacon
13.8% • comScore, Inc. • Site Analytics
23.
AppNexus
13.76% • Microsoft • Advertising
24.
PubMatic
13.67% • PubMatic, Inc. • Advertising
25.
Magnite
13.28% • Magnite • Advertising
26.
TradeDesk
11.89% • The Trade Desk • Advertising
27.
Index Exchange
11.05% • Index Exchange, Inc. • Advertising
28.
Intent IQ
10.58% • AlmondNet • Advertising
29.
LiveRamp
10.58% • LiveRamp • Advertising
30.
Google Fonts
8.03% • Google • Hosting
31.
Seedtag
7.72% • Seedtag Advertising • Advertising
32.
Google Syndication
6.68% • Google • Advertising
33.
Smart AdServer
6.65% • Equativ • Advertising
34.
Connatix
5.96% • Connatix Native Exchange • Advertising
35.
Rise
5.78% • Rise Code • Advertising
36.
Rich Audience
5.69% • Rich Audience • Advertising
37.
Dotomi
5.69% • Conversant • Advertising
38.
Criteo
5.53% • Criteo • Advertising
39.
AdaptMX
5.52% • Monet Engine • Advertising
40.
Lotame
4.55% • Lotame • Advertising
41.
Bidswitch
4.47% • Criteo • Advertising
42.
OpenX
4.02% • OpenX Software Ltd. • Advertising
43.
Quantcast
4.01% • Quantcast • Advertising
44.
Yahoo! Analytics
3.88% • Verizon • Site Analytics
45.
Media.net
3.86% • Media.net • Advertising
46.
Adform
3.77% • Adform • Advertising
47.
sovrn
3.75% • Sovrn Holdings Inc • Advertising
48.
Rhythmone Beacon
3.74% • RhythmOne, LLC • Advertising

15.82

Trackers Per Page Load

0.88

Tracking Requests Per Page Load

1.08%

Trackers Requests / All Requests

0.01MB

Data Saved

Tracking Methods

Fingerprinting

Fingerprinting is a unique digital signature derived from the properties of your device. Learn more

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies