today.com

1.

Taboola

93.26% • Taboola • Advertising

2.

CookieLaw by OneTrust (formerly Optanaon)

92.87% • OneTrust • Consent Management

3.

Digioh

92.64% • • Advertising

4.

OneTrust

92.12% • OneTrust • Consent Management

5.

Parse.ly

91.05% • Parse.ly • Site Analytics

6.

Adobe Dynamic Tag Management

90.85% • Adobe • Essential

7.

Sailthru Horizon

90.47% • Sailthru • Advertising

8.

Google Tag Manager

90.43% • Google • Essential

9.

Adobe Audience Manager

90.3% • Adobe • Advertising

10.

True Anthem

90.24% • trueAnthem • Advertising

11.

ScoreCard Research Beacon

90.11% • comScore, Inc. • Site Analytics

12.

NetRatings SiteCensus

89.22% • Nielsen • Advertising

13.

VWO

89.17% • Wingify • Site Analytics

14.

Hotjar

89.13% • Hotjar • Site Analytics

15.

Research Now

88.83% • Research Now Group, Inc • Advertising

16.

Launch Darkly

67.17% • Launch Darkly • Essential

17.

DoubleClick

54.22% • Google • Advertising

18.

JW Player

47.57% • JW Player • Audio/Video Player

19.

FreeWheel

46.5% • Comcast • Advertising

20.

Akamai Technologies

46.45% • Akamai Technologies • CDN

21.

Google

34.04% • Google • Advertising

22.

Google Static

26.07% • Google • CDN

23.

Google Fonts

23.48% • Google • CDN

24.

Facebook

15.19% • Meta • Advertising

25.

Instagram

9.45% • Meta • Misc

26.

SkimLinks

9.15% • SkimLinks • Advertising

27.

X Corp.

6.77% • X Corp. • Social Media

28.

LiveRamp

6.67% • Acxiom • Advertising

29.

Integral Ad Science

6.33% • Integral Ad Science, Inc. • Advertising

30.

Moat

6.26% • Oracle • Advertising

31.

Amazon Advertising

6.25% • Amazon • Advertising

32.

ADmantX

6.16% • Expert System, SpA • Advertising

33.

Facebook CDN

5.71% • Meta • CDN

34.

Google Analytics

5.23% • Google • Site Analytics

35.

X Syndication

5.02% • X Corp. • Social Media

36.

Google Syndication

4.77% • Google • Advertising

37.

Google APIs

4.63% • Google • CDN

38.

Rubicon

4.38% • The Rubicon Project, Limited • Advertising

39.

YouTube

4.17% • Google • Audio/Video Player

40.

Microsoft Services

3.8% • Microsoft • Misc

41.

Adobe Experience Cloud

3.75% • Adobe • Site Analytics

42.

Google Photos

3.65% • Google • CDN

43.

Criteo

3.65% • Criteo • Advertising

44.

Google AdServices

3.43% • Google • Advertising

45.

Yahoo! Analytics

3.2% • Verizon • Site Analytics

46.

Sentry

3.18% • Sentry • Site Analytics

47.

Bidswitch

3.13% • Criteo • Advertising

48.

TradeDesk

3.12% • The Trade Desk • Advertising

49.

AppNexus

3.06% • Microsoft • Advertising

50.

SecuredVisit

3.01% • SecuredVisit • Advertising

51.

Verizon Media

3.0% • Verizon • Advertising

52.

Yahoo! Ad Manager Plus

2.72% • Verizon • Advertising

53.

Merkle RKG

2.65% • Dentsu Aegis Network • Site Analytics

54.

SMART AdServer

2.54% • Smart Adserver • Advertising

55.

OpenX

2.53% • OpenX Software Ltd. • Advertising

56.

PubMatic

2.51% • PubMatic, Inc. • Advertising

57.

ID5 Sync

2.49% • ID5 Technology Ltd. • Site Analytics

58.

Index Exchange

2.43% • Index Exchange, Inc. • Advertising

59.

RTB House

2.41% • RTB House • Advertising

60.

TripleLift

2.28% • TripleLift, Inc. • Advertising

61.

PulsePoint

2.1% • PulsePoint, Inc. • Advertising

62.

Supership

2.03% • Supership • Advertising

63.

Yieldmo

1.99% • Yieldmo, Inc. • Advertising

64.

BlueKai

1.94% • Oracle • Advertising

65.

Rhythmone Beacon

1.93% • RhythmOne, LLC • Advertising

66.

Kargo

1.85% • Kargo • Advertising

67.

gumgum

1.83% • GumGum • Advertising

68.

StickyAds

1.82% • Comcast • Advertising

69.

Intent IQ

1.81% • AlmondNet • Advertising

70.

Aggregate Knowledge

1.73% • TransUnion • Advertising

71.

SiteScout by Centro

1.71% • Centro • Advertising

72.

Nativo

1.69% • Nativo • Advertising

73.

Beeswax

1.69% • Beeswax • Advertising

74.

Salesforce DMP

1.66% • Salesforce • Advertising

75.

Xaxis

1.63% • Xaxis • Advertising

76.

TikTok CDN

1.61% • ByteDance Inc • CDN

77.

OnAudience

1.59% • Cloud Technologies S.A. • Advertising

78.

Datonics

1.55% • AlmondNet • Advertising

79.

Tapad

1.54% • Telenor Group • Advertising

80.

Media.net

1.53% • Media.net • Advertising

81.

Bombora

1.52% • Bombora • Site Analytics

82.

Lotame

1.51% • Lotame • Advertising

83.

Opinary

1.48% • Opinary • Customer Interaction

84.

ShareThrough

1.48% • Sharethrough, Inc • Advertising

85.

Quantcast

1.43% • Quantcast International Limited • Advertising

86.

Storygize

1.43% • • Advertising

87.

Live Intent

1.4% • LiveIntent • Site Analytics

88.

StackAdapt

1.39% • StackAdapt • Advertising

89.

eXelate

1.34% • Nielsen • Advertising

90.

DeepIntent

1.34% • Deep Intent • Advertising

91.

Audience Square

1.34% • Audigent • Advertising

92.

Resonate Networks

1.32% • Resonate • Advertising

93.

Amazon Web Services

1.29% • Amazon • Hosting

94.

Treasure Data

1.24% • arm • Site Analytics

95.

Improve Digital

1.21% • Improve Digital • Advertising

96.

Adform

1.19% • Adform • Advertising

97.

Sonobi

1.18% • Sonobi, Inc • Advertising

98.

Optimizely

1.14% • Optimizely • Site Analytics

99.

Beachfront Media

1.14% • • Advertising

100.

InsightExpress

1.14% • Millward Brown • Site Analytics

101.

AMP Project

1.14% • Google • Misc

102.

TikTok Analytics

1.13% • ByteDance Inc • Site Analytics

103.

Synacor

1.08% • Synacor • Advertising

104.

Cloudflare Insights

1.07% • Cloudflare • Site Analytics

105.

MediaMath

1.01% • MediaMath, Inc. • Advertising

106.

Amplitude

1.01% • Amplitude • Site Analytics