wayfair.co.uk

Observed activities (50)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

Riskified

86.56% • Riskified • Customer Interaction

Sift Science

86.56% • Sift Science • Site Analytics

Signifyd

84.74% • Signifyd • Site Analytics

Forter

84.72% • Forter • Utilities

Amazon CloudFront

83.45% • Amazon • Hosting

Google Accounts

31.19% • Google • Utilities

Google Marketing Platform

21.93% • Google • Advertising

Google AdServices

21.17% • Google • Advertising

Google Tag

20.95% • Google • Advertising

10.

Microsoft Advertising

20.79% • Microsoft • Advertising

11.

TikTok Analytics

20.69% • ByteDance Inc • Site Analytics

12.

Facebook

20.67% • Meta • Advertising

13.

20.67% • Pinterest • Social Media

14.

Digital Window

20.59% • Axel Springer Group • Advertising

15.

TradeDesk

20.57% • The Trade Desk • Advertising

16.

AppNexus

20.04% • Microsoft • Advertising

17.

Criteo

15.89% • Criteo • Advertising

18.

Google Static

8.23% • Google • Hosting

19.

Sentry

6.19% • Sentry • Utilities

20.

Brandwatch

6.13% • Brandwatch • Site Analytics

21.

ThreatMetrix

5.88% • LexisNexis • Utilities

22.

Google Analytics

5.82% • Google • Site Analytics

23.

Google Fonts

4.96% • Google • Hosting

24.

Google

4.94% • Google • Advertising

8.9

Trackers Per Page Load

0.52

Tracking Requests Per Page Load

0.19%

Trackers Requests / All Requests

0.16MB

Data Saved

Tracking Methods

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies