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wired.com

Observed activities (63)

Sorted by frequency of appearance on domain subpages

1.
Google Tag Manager
94.52% • Google • Essential
2.
CookieLaw by OneTrust (formerly Optanaon)
91.75% • OneTrust • Consent Management
3.
Google
90.26% • Google • Advertising
4.
OneTrust
88.81% • OneTrust • Consent Management
5.
DoubleClick
87.19% • Google • Advertising
6.
Polyfill
85.21% • Polyfill.io • Misc
7.
Amazon CloudFront
74.16% • Amazon • Hosting
8.
Facebook
72.0% • Meta • Advertising
9.
Google APIs
60.99% • Google • CDN
10.
Integral Ad Science
60.38% • Integral Ad Science, Inc. • Advertising
11.
Taboola
56.88% • Taboola • Advertising
12.
Sailthru Horizon
41.13% • Sailthru • Advertising
13.
X Advertising
39.93% • X Corp. • Advertising
14.
Yahoo!
39.87% • Verizon • Site Analytics
15.
LiveRamp
39.83% • Acxiom • Advertising
16.
Qualia
39.75% • Qualia • Advertising
17.
TradeDesk
39.32% • The Trade Desk • Advertising
18.
Audience Square
38.63% • Audigent • Advertising
19.
TikTok Analytics
38.58% • ByteDance Inc • Site Analytics
20.
LinkedIn Analytics
38.54% • Microsoft • Site Analytics
21.
Outbrain
38.38% • Outbrain • Advertising
22.
Reddit
38.35% • reddit • Social Media
23.
Quantcast
38.25% • Quantcast International Limited • Advertising
24.
Bounce Exchange
37.41% • Bounce Exchange • Advertising
25.
Microsoft Advertising
35.83% • Microsoft • Advertising
26.
Moat
19.44% • Oracle • Advertising
27.
Google Analytics
12.1% • Google • Site Analytics
28.
Giphy
11.62% • • Social Media
29.
Google Syndication
10.98% • Google • Advertising
30.
Hotjar
10.59% • Hotjar • Site Analytics
31.
ScoreCard Research Beacon
9.2% • comScore, Inc. • Site Analytics
32.
Google Static
8.87% • Google • CDN
33.
Parse.ly
8.73% • Parse.ly • Site Analytics
34.
Snapchat For Business
6.75% • Snap Technologies • Advertising
35.
YouTube
5.63% • Google • Audio/Video Player
36.
Google Fonts
4.58% • Google • CDN
37.
Google Photos
4.48% • Google • CDN
38.
Amazon Advertising
3.18% • Amazon • Advertising
39.
Yahoo! Analytics
3.08% • Verizon • Site Analytics
40.
SkimLinks
2.61% • SkimLinks • Advertising
41.
LinkedIn Ads
2.37% • Microsoft • Advertising
42.
Akamai Technologies
2.34% • Akamai Technologies • CDN
43.
Quantcount
2.27% • Quantcast International Limited • Site Analytics
44.
AppNexus
2.24% • Microsoft • Advertising
45.
Criteo
2.15% • Criteo • Advertising
46.
minute.ly
2.14% • Minute.ly • Audio/Video Player
47.
X Corp.
1.9% • X Corp. • Social Media
48.
Verizon Media
1.8% • Verizon • Advertising

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits. Filter the list by category to view subset tracker types.

16.95

Trackers Per Page Load

13.32

Tracking Requests Per Page Load

8.17%

Trackers Requests / All Requests

6.58MB

Data Saved

Tracking Methods

Cookies

Cookies are files placed by the website, stored in the browser that is are used to identify you to the website. Learn more

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies