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aarp.org

Observed activities (70)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

1.
Adobe Dynamic Tag Management
97.52% • Adobe • Utilities
2.
Google Tag
90.26% • Google • Advertising
3.
ForeSee
84.06% • ForeSee Results • Utilities
4.
ScoreCard Research Beacon
82.71% • comScore, Inc. • Site Analytics
5.
DoubleClick
82.11% • Google • Advertising
6.
Adobe Audience Manager
81.91% • Adobe • Advertising
7.
Merkle RKG
81.05% • Dentsu Aegis Network • Site Analytics
8.
Ad Lightning
78.85% • Ad Lightning • Advertising
9.
Facebook
77.55% • Meta • Advertising
10.
PubMatic
76.78% • PubMatic, Inc. • Advertising
11.
Live Intent
70.3% • LiveIntent • Site Analytics
12.
Pinterest
70.22% • Pinterest • Social Media
13.
Microsoft Advertising
69.83% • Microsoft • Advertising
14.
TradeDesk
69.6% • The Trade Desk • Advertising
15.
Adelphic
69.09% • Viant • Site Analytics
16.
StackAdapt
68.98% • StackAdapt • Advertising
17.
Kenshoo
67.85% • Kenshoo • Site Analytics
18.
Piwik PRO Tag Manager
67.56% • Cookie Information • Utilities
19.
iSpot.tv
66.88% • • Advertising
20.
LinkedIn Analytics
66.81% • Microsoft • Site Analytics
21.
Google Static
66.32% • Google • Hosting
22.
TikTok Analytics
65.37% • ByteDance Inc • Site Analytics
23.
Google APIs
62.85% • Google • Hosting
24.
Brightcove
59.85% • Brightcove • Site Analytics
25.
Adobe Typekit
59.17% • Adobe • Utilities
26.
Brightcove Player
56.05% • Brightcove • Audio/Video Player
27.
Google Analytics
54.78% • Google • Site Analytics
28.
Zencoder
52.46% • Zencoder • Audio/Video Player
29.
Outbrain
52.44% • Outbrain • Advertising
30.
Microsoft Services
51.96% • Microsoft • Misc
31.
AdRoll
51.05% • AdRoll • Advertising
32.
Google Fonts
48.61% • Google • Hosting
33.
fontawesome.com
42.16% • • Hosting
34.
Amazon CloudFront
36.38% • Amazon • Hosting
35.
Microsoft Azure Monitor
28.33% • Microsoft • Site Analytics
36.
Amazon Web Services
17.44% • Amazon • Hosting
37.
BioCatch
11.54% • BioCatch • Utilities
38.
boltdns.net
8.9% • • Misc
39.
Viafoura
8.6% • Viafoura • Advertising
40.
Google
8.36% • Google • Advertising
41.
Index Exchange
7.64% • Index Exchange, Inc. • Advertising
42.
Braze
7.63% • Braze • Site Analytics
43.
Salesforce
6.61% • Salesforce • Advertising
44.
Salesforce Live Agent
6.32% • Salesforce • Customer Interaction
45.
SecuredVisit
6.17% • SecuredVisit • Advertising
46.
AdGear
5.36% • Samsung • Advertising
47.
Microsoft Clarity
5.26% • Microsoft • Site Analytics
48.
Salesforce DMP
5.22% • Salesforce • Advertising

26.69

Trackers Per Page Load

7.29

Tracking Requests Per Page Load

4.99%

Trackers Requests / All Requests

4.11MB

Data Saved

Tracking Methods

Cookies

Cookies are files placed by the website, stored in the browser that is are used to identify you to the website. Learn more

Fingerprinting

Fingerprinting is a unique digital signature derived from the properties of your device. Learn more

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies