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Observed activities (65)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

1.
Google Analytics
90.06% • Google • Site Analytics
2.
PageFair
89.92% • Blockthrough • Customer Interaction
3.
DoubleClick
37.18% • Google • Advertising
4.
Criteo
35.85% • Criteo • Advertising
5.
Amazon Advertising
35.74% • Amazon • Advertising
6.
Index Exchange
35.34% • Index Exchange, Inc. • Advertising
7.
Rubicon
35.3% • The Rubicon Project, Limited • Advertising
8.
AppNexus
35.23% • Microsoft • Advertising
9.
Adform
34.97% • Adform • Advertising
10.
TradeDesk
33.23% • The Trade Desk • Advertising
11.
OpenX
32.49% • OpenX Software Ltd. • Advertising
12.
Yieldmo
31.79% • Yieldmo, Inc. • Advertising
13.
Google Tag
18.8% • Google • Advertising
14.
Google
16.63% • Google • Advertising
15.
PubMatic
16.59% • PubMatic, Inc. • Advertising
16.
ID5 Sync
14.76% • ID5 Technology Ltd. • Site Analytics
17.
ad-delivery.net
12.52% • • Misc
18.
X Corp.
12.4% • X Corp. • Social Media
19.
Google Syndication
11.24% • Google • Advertising
20.
Adobe Audience Manager
10.56% • Adobe • Advertising
21.
Yahoo! Ad Manager Plus
10.45% • Verizon • Advertising
22.
X Syndication
10.38% • X Corp. • Social Media
23.
ad4mat
10.3% • ad4mat • Advertising
24.
TripleLift
10.0% • TripleLift, Inc. • Advertising
25.
33Across
9.79% • 33Across • Advertising
26.
ShareThrough
9.56% • Sharethrough, Inc • Advertising
27.
SkimLinks
9.06% • SkimLinks • Advertising
28.
YouTube
8.2% • Google • Audio/Video Player
29.
Google Static
7.73% • Google • Hosting
30.
Amazon CloudFront
7.56% • Amazon • Hosting
31.
Google AdServices
6.19% • Google • Advertising
32.
Improve Digital
4.47% • Improve Digital • Advertising
33.
Conversant
4.44% • Conversant • Advertising
34.
Google Fonts
4.09% • Google • Hosting
35.
LiveRamp
3.79% • LiveRamp • Advertising
36.
jsDelivr
3.42% • • Hosting
37.
AdRoll
3.1% • AdRoll • Advertising
38.
Rhythmone Beacon
2.78% • RhythmOne, LLC • Advertising
39.
StickyAds
2.74% • Comcast • Advertising
40.
Akamai Technologies
2.6% • Akamai Technologies • Hosting
41.
Google APIs
2.5% • Google • Hosting
42.
SMART AdServer
2.47% • Smart Adserver • Advertising
43.
Bidswitch
2.46% • Criteo • Advertising
44.
Facebook CDN
2.39% • Meta • Hosting
45.
Unruly Media
2.33% • Tremor International • Advertising
46.
AdGear
2.21% • Samsung • Advertising
47.
ADman Media
2.0% • illumin • Advertising
48.
Smaato
1.97% • Verve Group • Advertising

9.44

Trackers Per Page Load

20.56

Tracking Requests Per Page Load

30.43%

Trackers Requests / All Requests

1.47MB

Data Saved

Tracking Methods

Cookies

Cookies are files placed by the website, stored in the browser that is are used to identify you to the website. Learn more

Fingerprinting

Fingerprinting is a unique digital signature derived from the properties of your device. Learn more

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies