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carmax.com

Observed activities (64)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

1.
Adobe Dynamic Tag Management
97.87% Adobe Utilities
2.
mPulse
88.54% Akamai Technologies Site Analytics
3.
Adobe Audience Manager
66.13% Adobe Advertising
4.
Facebook
46.29% Meta Advertising
5.
Adobe Experience Cloud
39.5% Adobe Site Analytics
6.
Microsoft Advertising
32.33% Microsoft Advertising
7.
Google Tag
19.73% Google Advertising
8.
Vimeo
10.77% Vimeo Audio/Video Player
9.
FullStory
10.02% fullstory Site Analytics
10.
Google Static
9.6% Google Hosting
11.
Microsoft Azure Monitor
8.02% Microsoft Site Analytics
12.
Qualtrics
7.1% Qualtrics Site Analytics
13.
Google
6.2% Google Advertising
14.
Criteo
6.06% Criteo Advertising
15.
iSpot.tv
6.0% Advertising
16.
Aggregate Knowledge
5.88% TransUnion Advertising
17.
DoubleClick
4.98% Google Advertising
18.
Akamai Technologies
4.48% Akamai Technologies Hosting
19.
Azure CDN
4.47% Microsoft Hosting
20.
Microsoft Services
4.47% Microsoft Misc
21.
Google AdServices
4.35% Google Advertising
22.
Tapad
3.44% Telenor Group Advertising
23.
Google Analytics with signals
3.27% Google Advertising
24.
AppNexus
3.21% Microsoft Advertising
25.
Google Fonts
3.2% Google Hosting
26.
PubMatic
3.18% PubMatic, Inc. Advertising
27.
Index Exchange
3.12% Index Exchange, Inc. Advertising
28.
Taboola
3.11% Taboola Advertising
29.
Google Syndication
3.11% Google Advertising
30.
Bidswitch
3.11% Criteo Advertising
31.
Adyoulike
3.07% Open Web Advertising
32.
Improve Digital
3.06% Improve Digital Advertising
33.
Mediavine Exchange
3.04% Mediavine, Inc Advertising
34.
Nativo
3.04% Nativo Advertising
35.
Media.net
3.02% Media.net Advertising
36.
Outbrain
3.01% Outbrain Advertising
37.
Rubicon
3.0% The Rubicon Project, Limited Advertising
38.
RevContent
2.98% Revcontent Advertising
39.
Cloudflare
2.97% Cloudflare Hosting
40.
ShareThrough
2.96% Sharethrough, Inc Advertising
41.
SMART AdServer
2.95% Smart Adserver Advertising
42.
Smaato
2.92% Verve Group Advertising
43.
Teads
2.88% Teads Advertising
44.
Tremor Video
2.86% Tremor Video Audio/Video Player
45.
TripleLift
2.85% TripleLift, Inc. Advertising
46.
Columbia Online
2.83% Columbia Online Advertising
47.
TPMN
2.82% TPMN Advertising
48.
Live Intent
2.77% LiveIntent Site Analytics

6.83

Trackers Per Page Load

5.5

Tracking Requests Per Page Load

16.0%

Trackers Requests / All Requests

0.26MB

Data Saved

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies