draftkings.com

Observed activities (51)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

Google Tag

86.14% • Google • Advertising

TrustArc

85.31% • TrustArc • Consent Management

Google Static

73.21% • Google • Hosting

Amazon CloudFront

72.66% • Amazon • Hosting

Pusher

64.77% • • Site Analytics

Google Fonts

61.27% • Google • Hosting

Cloudflare

53.95% • Cloudflare • Hosting

New Relic

53.9% • New Relic • Site Analytics

DoubleClick

45.54% • Google • Advertising

10.

Amazon Web Services

42.77% • Amazon • Hosting

11.

Google APIs

37.75% • Google • Hosting

12.

jQuery

35.69% • JS Foundation • Hosting

13.

Optimizely

33.88% • Optimizely • Site Analytics

14.

X Corp.

27.23% • X Corp. • Social Media

15.

Facebook

27.19% • Meta • Advertising

16.

Launch Darkly

24.27% • Launch Darkly • Utilities

17.

Braze

22.56% • Braze • Site Analytics

18.

X Syndication

20.55% • X Corp. • Social Media

19.

Google

18.84% • Google • Advertising

20.

unpkg

16.59% • unpkg • Hosting

11.21% • Microsoft • Advertising

23.

Brandwatch

10.24% • Brandwatch • Site Analytics

24.

Google Analytics

9.78% • Google • Site Analytics

25.

Snapchat For Business

9.38% • Snap Technologies • Advertising

26.

Microsoft Advertising

9.26% • Microsoft • Advertising

27.

ScoreCard Research Beacon

8.86% • comScore, Inc. • Site Analytics

28.

Google Analytics with signals

8.81% • Google • Advertising

29.

X Advertising

8.79% • X Corp. • Advertising

30.

TradeDesk

8.76% • The Trade Desk • Advertising

31.

8.75% • reddit • Social Media

32.

TikTok Analytics

8.61% • ByteDance Inc • Site Analytics

33.

iSpot.tv

8.47% • • Advertising

34.

TVSquared

8.46% • TV Squared • Advertising

35.

X Analytics

6.69% • X Corp. • Site Analytics

36.

Google AdServices

6.16% • Google • Advertising

37.

Sentry

5.08% • Sentry • Utilities

38.

Kenshoo

4.64% • Kenshoo • Site Analytics

39.

DataXu

4.46% • DataXu • Advertising

40.

LiveRamp

4.46% • LiveRamp • Advertising

41.

Merkle RKG

4.21% • Dentsu Aegis Network • Site Analytics

42.

SecuredVisit

3.93% • SecuredVisit • Advertising

43.

Google Syndication

3.27% • Google • Advertising

44.

Hotjar

3.14% • Hotjar • Site Analytics

1.71% • Perion • Advertising

47.

Parse.ly

1.59% • Parse.ly • Site Analytics

48.

Jetpack

1.58% • Automattic • Site Analytics

12.04

Trackers Per Page Load

11.81

Tracking Requests Per Page Load

16.82%

Trackers Requests / All Requests

0.62MB

Data Saved

Tracking Methods

Cookies are files placed by the website, stored in the browser that is are used to identify you to the website. Learn more

Fingerprinting

Fingerprinting is a unique digital signature derived from the properties of your device. Learn more

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies