puma.com

1.

Google Tag Manager

96.97% • Google • Essential

2.

Yottaa

67.24% • Yottaa • Site Analytics

3.

CookieLaw by OneTrust (formerly Optanaon)

58.64% • OneTrust • Consent Management

4.

CQuotient

56.36% • Salesforce • Site Analytics

5.

Google Analytics

42.92% • Google • Site Analytics

6.

Scarab Research

37.21% • Emarsys • Advertising

7.

DoubleClick

30.23% • Google • Advertising

8.

Facebook

29.83% • Meta • Advertising

9.

Fit Analytics

28.16% • Fit Analytics • Site Analytics

10.

BloomReach

25.73% • BloomReach • Advertising

11.

Branch

25.37% • Branch Metrics • Advertising

12.

Google

23.11% • Google • Advertising

13.

Sentry

22.72% • Sentry • Site Analytics

14.

TurnTo

21.86% • TurnTo Networks • Customer Interaction

15.

Klarna

20.72% • • Customer Interaction

16.

TikTok Analytics

16.85% • ByteDance Inc • Site Analytics

17.

Microsoft Advertising

16.32% • Microsoft • Advertising

18.

AB Tasty

15.99% • AB Tasty • Site Analytics

19.

OneTrust

14.93% • OneTrust • Consent Management

20.

Amazon CloudFront

14.69% • Amazon • Hosting

21.

Criteo

14.07% • Criteo • Advertising

22.

Snapchat For Business

13.58% • Snap Technologies • Advertising

23.

Forter

12.7% • Forter • Essential

24.

RTB House

12.01% • RTB House • Advertising

25.

Pinterest

11.14% • Pinterest • Social Media

26.

Bazaarvoice

9.2% • Bazaarvoice • Customer Interaction

27.

Dynamic Yield

8.97% • Dynamic Yield • Essential

28.

LiveChat

8.09% • LiveChat • Customer Interaction

29.

X Advertising

7.84% • X Corp. • Advertising

30.

Google Static

7.8% • Google • CDN

31.

Yandex Metrika

7.05% • Yandex • Site Analytics

32.

Google Fonts

6.76% • Google • CDN

33.

Bootstrap CDN

6.5% • BootstrapCDN • CDN

34.

Google AdServices

6.32% • Google • Advertising

35.

Qualtrics

5.98% • Qualtrics • Site Analytics

36.

Cloudflare

5.87% • Cloudflare • CDN

37.

Live Intent

5.86% • LiveIntent • Site Analytics

38.

Zendesk CDN

5.45% • Zendesk • Misc

39.

ContentSquare

5.35% • Content Square • Advertising

40.

Insider

5.31% • Insider • Site Analytics

41.

Zendesk

5.14% • Zendesk • Customer Interaction

42.

Smartlook

5.04% • Cisco • Customer Interaction

43.

Blue Triangle

5.04% • Blue Triangle • Site Analytics

44.

Admixer

4.93% • ADMIXER • Advertising

45.

Google Analytics with signals

4.5% • Google • Advertising

46.

New Relic

4.07% • New Relic • Site Analytics

47.

Quantcast

3.38% • Quantcast International Limited • Advertising

48.

Yahoo!

3.23% • Verizon • Site Analytics

49.

Google APIs

2.42% • Google • CDN

50.

Azure CDN

2.34% • Microsoft • CDN

51.

AppNexus

2.23% • Microsoft • Advertising

52.

Teads

2.18% • Teads • Advertising

53.

Digital Window

2.12% • Axel Springer Group • Advertising

54.

Adobe Audience Manager

2.03% • Adobe • Advertising

55.

Bidswitch

1.92% • Criteo • Advertising

56.

SMART AdServer

1.92% • Smart Adserver • Advertising

57.

Rubicon

1.89% • The Rubicon Project, Limited • Advertising

58.

Taboola

1.78% • Taboola • Advertising

59.

Quora

1.77% • • Social Media

60.

Media.net

1.75% • Media.net • Advertising

61.

TripleLift

1.75% • TripleLift, Inc. • Advertising

62.

Index Exchange

1.74% • Index Exchange, Inc. • Advertising

63.

Smarterclick

1.74% • Smarter Click Technology • Advertising

64.

PubMatic

1.73% • PubMatic, Inc. • Advertising

65.

Outbrain

1.73% • Outbrain • Advertising

66.

Improve Digital

1.68% • Improve Digital • Advertising

67.

Yieldmo

1.67% • Yieldmo, Inc. • Advertising

68.

Yahoo! Japan Retargeting

1.64% • Yahoo! Japan • Advertising

69.

Google Syndication

1.58% • Google • Advertising

70.

Klaviyo

1.52% • Klaviyo • Site Analytics

71.

Adform

1.52% • Adform • Advertising

72.

ShareThrough

1.51% • Sharethrough, Inc • Advertising

73.

Mediavine Exchange

1.5% • Mediavine, Inc • Advertising

74.

Nativo

1.49% • Nativo • Advertising

75.

Tremor Video

1.48% • Tremor Video • Audio/Video Player

76.

Adyoulike

1.48% • Open Web • Advertising

77.

Cloudinary

1.47% • • CDN

78.

ORC International

1.44% • Engine • Advertising

79.

LiveRamp

1.43% • Acxiom • Advertising

80.

Hotjar

1.41% • Hotjar • Site Analytics

81.

ID5 Sync

1.25% • ID5 Technology Ltd. • Site Analytics

82.

Yieldlab

1.24% • ProSiebenSat.1 Media • Advertising

83.

Salesforce DMP

1.21% • Salesforce • Advertising

84.

Ividence

1.2% • SIEN • Advertising

85.

Google Translate

1.14% • Google • Customer Interaction

86.

Yahoo! Analytics

1.06% • Verizon • Site Analytics

87.

PayPal

1.01% • eBay • Customer Interaction

88.

Microsoft Clarity

1.0% • Microsoft • Site Analytics