purdue.edu

Observed activities (43)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

Google Tag

76.41% • Google • Advertising

Google

73.07% • Google • Advertising

Adobe Typekit

70.44% • Adobe • Utilities

fontawesome.com

53.73% • • Hosting

DoubleClick

50.15% • Google • Advertising

Index Exchange

44.94% • Index Exchange, Inc. • Advertising

Google Syndication

34.27% • Google • Advertising

Google Analytics

23.43% • Google • Site Analytics

PubMatic

19.31% • PubMatic, Inc. • Advertising

10.

Google Static

13.93% • Google • Hosting

11.

Google Fonts

12.96% • Google • Hosting

12.

Bootstrap CDN

9.74% • BootstrapCDN • Hosting

13.

Cloudflare

8.74% • Cloudflare • Hosting

14.

Google APIs

8.12% • Google • Hosting

15.

jQuery

6.46% • JS Foundation • Hosting

16.

Google User Content

4.97% • Google • Hosting

17.

YouTube

4.27% • Google • Audio/Video Player

18.

X Advertising

3.91% • X Corp. • Advertising

19.

Amazon Web Services

3.44% • Amazon • Hosting

20.

Google AdServices

3.11% • Google • Advertising

21.

Facebook

3.05% • Meta • Advertising

22.

Microsoft Services

2.95% • Microsoft • Misc

23.

office.net

2.49% • Microsoft • Misc

24.

Microsoft Ajax CDN

2.32% • Microsoft • Hosting

25.

SiteImprove Analytics

2.26% • Siteimprove • Site Analytics

26.

Google Photos

2.12% • Google • Hosting

27.

office.com

2.07% • Microsoft • Misc

28.

Amazon Advertising

1.92% • Amazon • Advertising

29.

New Relic

1.84% • New Relic • Site Analytics

1.66% • LiveIntent • Site Analytics

32.

Adobe Audience Manager

1.63% • Adobe • Advertising

33.

Yahoo! Ad Manager Plus

1.54% • Verizon • Advertising

34.

Hotjar

1.4% • Hotjar • Site Analytics

35.

Quantcast

1.35% • Quantcast International Limited • Advertising

36.

StickyAds

1.3% • Comcast • Advertising

37.

TradeDesk

1.27% • The Trade Desk • Advertising

38.

AppNexus

1.26% • Microsoft • Advertising

39.

Google Analytics with signals

1.19% • Google • Advertising

40.

LinkedIn Ads

1.09% • Microsoft • Advertising

41.

Yahoo! Analytics

1.07% • Verizon • Site Analytics

42.

X Corp.

1.03% • X Corp. • Social Media

43.

LinkedIn Analytics

1.03% • Microsoft • Site Analytics

6.9

Trackers Per Page Load

6.82

Tracking Requests Per Page Load

11.52%

Trackers Requests / All Requests

0.88MB

Data Saved

Tracking Methods

Cookies are files placed by the website, stored in the browser that is are used to identify you to the website. Learn more

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies