tripadvisor.com

1.

TripAdvisor

94.88% • IAC (InterActiveCorp) • Misc

2.

OneTrust

93.11% • OneTrust • Consent Management

3.

DataDome

89.47% • DataDome • Site Analytics

4.

DoubleClick

83.13% • Google • Advertising

5.

Google

73.74% • Google • Advertising

6.

Google Tag

38.34% • Google • Advertising

7.

Amazon Advertising

34.96% • Amazon • Advertising

8.

Google Static

32.19% • Google • Hosting

9.

Rubicon

28.57% • The Rubicon Project, Limited • Advertising

10.

Facebook

11.89% • Meta • Advertising

11.

Google AdServices

7.99% • Google • Advertising

12.

Mapbox

7.85% • • Customer Interaction

13.

Google Fonts

6.85% • Google • Hosting

14.

Google User Content

6.43% • Google • Hosting

15.

Sprig

6.24% • Sprig • Customer Interaction

16.

Google APIs

5.71% • Google • Hosting

17.

Google Syndication

3.72% • Google • Advertising

18.

Google Analytics with signals

3.45% • Google • Advertising

19.

Pinterest

3.39% • Pinterest • Social Media

20.

Sentry

3.39% • Sentry • Utilities

21.

ScoreCard Research Beacon

3.3% • comScore, Inc. • Site Analytics

22.

TikTok Analytics

3.26% • ByteDance Inc • Site Analytics

23.

Integral Ad Science

3.23% • Integral Ad Science, Inc. • Advertising

24.

LiveRamp

2.45% • LiveRamp • Advertising

25.

Microsoft Advertising

2.24% • Microsoft • Advertising

26.

Live Intent

2.03% • LiveIntent • Site Analytics

27.

ClickTripz

1.94% • ClickTripz • Advertising

28.

TradeDesk

1.86% • The Trade Desk • Advertising

29.

Media.net

1.81% • Media.net • Advertising

30.

Index Exchange

1.81% • Index Exchange, Inc. • Advertising

31.

Dotomi

1.81% • Conversant • Advertising

32.

PubMatic

1.8% • PubMatic, Inc. • Advertising

33.

Yahoo!

1.74% • Verizon • Site Analytics

34.

Adobe Audience Manager

1.55% • Adobe • Advertising

35.

Teads

1.49% • Teads • Advertising

36.

YouTube

1.15% • Google • Audio/Video Player

37.

Yahoo! Ad Manager Plus

1.09% • Verizon • Advertising

38.

Yahoo! Japan Retargeting

1.01% • Yahoo! Japan • Advertising