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versus.com

Observed activities (52)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

1.
Google Tag
95.5% • Google • Advertising
2.
DoubleClick
94.82% • Google • Advertising
3.
Amazon Advertising
88.51% • Amazon • Advertising
4.
Rubicon
87.51% • The Rubicon Project, Limited • Advertising
5.
Seedtag
87.23% • Seedtag Advertising • Advertising
6.
Yieldmo
87.12% • Yieldmo, Inc. • Advertising
7.
Sonobi
87.05% • Sonobi, Inc • Advertising
8.
PubMatic
86.82% • PubMatic, Inc. • Advertising
9.
TripleLift
86.81% • TripleLift, Inc. • Advertising
10.
PulsePoint
86.8% • PulsePoint, Inc. • Advertising
11.
OpenX
86.8% • OpenX Software Ltd. • Advertising
12.
Bidswitch
86.78% • Criteo • Advertising
13.
Criteo
86.35% • Criteo • Advertising
14.
33Across
86.12% • 33Across • Advertising
15.
ShareThrough
86.12% • Sharethrough, Inc • Advertising
16.
SMART AdServer
86.11% • Smart Adserver • Advertising
17.
Unruly Media
86.1% • Tremor International • Advertising
18.
Google
85.87% • Google • Advertising
19.
ID5 Sync
85.56% • ID5 Technology Ltd. • Site Analytics
20.
AppNexus
82.18% • Microsoft • Advertising
21.
Nativo
75.14% • Nativo • Advertising
22.
Improve Digital
74.82% • Improve Digital • Advertising
23.
Media.net
59.08% • Media.net • Advertising
24.
Google User Content
53.22% • Google • Hosting
25.
Hotjar
19.48% • Hotjar • Site Analytics
26.
Facebook Social Graph
14.07% • Meta • Social Media
27.
Facebook CDN
9.98% • Meta • Hosting
28.
YouTube
6.41% • Google • Audio/Video Player
29.
gumgum
5.79% • GumGum • Advertising
30.
Amazon CDN
3.53% • Amazon • Hosting
31.
Google Static
3.28% • Google • Hosting
32.
Google Analytics
3.27% • Google • Site Analytics
33.
Google Fonts
2.76% • Google • Hosting
34.
Google Syndication
2.43% • Google • Advertising
35.
Index Exchange
2.28% • Index Exchange, Inc. • Advertising
36.
TradeDesk
2.26% • The Trade Desk • Advertising
37.
StackAdapt
2.06% • StackAdapt • Advertising
38.
sovrn
2.02% • Sovrn Holdings Inc • Advertising
39.
SiteScout by Centro
1.87% • Centro • Advertising
40.
Zeta
1.72% • Zeta Global • Customer Interaction
41.
Beeswax
1.33% • Beeswax • Advertising
42.
Adform
1.25% • Adform • Advertising
43.
Smaato
1.19% • Verve Group • Advertising
44.
Dotomi
1.17% • Conversant • Advertising
45.
Google APIs
1.17% • Google • Hosting
46.
Rhythmone Beacon
1.16% • RhythmOne, LLC • Advertising
47.
Tapad
1.12% • Telenor Group • Advertising
48.
Taboola
1.11% • Taboola • Advertising

22.34

Trackers Per Page Load

3.23

Tracking Requests Per Page Load

3.65%

Trackers Requests / All Requests

0.04MB

Data Saved

Tracking Methods

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies