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wsj.com

Observed activities (65)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

1.
DoubleClick
90.58% • Google • Advertising
2.
Moat
85.91% • Oracle • Advertising
3.
Amazon CloudFront
64.48% • Amazon • Hosting
4.
cXense
46.77% • Cxense • Advertising
5.
Sourcepoint CMP
43.22% • Sourcepoint • Consent Management
6.
ComScore, Inc.
42.74% • comScore, Inc. • Site Analytics
7.
New Relic
42.26% • New Relic • Site Analytics
8.
Adobe Audience Manager
39.32% • Adobe • Advertising
9.
Amazon Advertising
38.9% • Amazon • Advertising
10.
Google
34.76% • Google • Advertising
11.
Tealium Consent
34.15% • Tealium • Consent Management
12.
News Connect
32.44% • News Corp • Advertising
13.
Google Tag Manager
32.38% • Google • Essential
14.
ScoreCard Research Beacon
32.05% • comScore, Inc. • Site Analytics
15.
Microsoft Advertising
31.22% • Microsoft • Advertising
16.
Parse.ly
31.21% • Parse.ly • Site Analytics
17.
DataDome
30.97% • DataDome • Site Analytics
18.
Brandmetrics.com
30.93% • • Advertising
19.
Google APIs
30.38% • Google • Hosting
20.
Snapchat For Business
30.34% • Snap Technologies • Advertising
21.
LinkedIn Analytics
30.25% • Microsoft • Site Analytics
22.
Outbrain
30.19% • Outbrain • Advertising
23.
Reddit
30.05% • reddit • Social Media
24.
Facebook
29.76% • Meta • Advertising
25.
NetRatings SiteCensus
29.41% • Nielsen • Advertising
26.
X Advertising
29.35% • X Corp. • Advertising
27.
Bombora
29.21% • Bombora • Site Analytics
28.
Pinterest
28.75% • Pinterest • Social Media
29.
Google Static
28.23% • Google • Hosting
30.
Dianomi
26.9% • Dianomi • Advertising
31.
Google AdServices
21.2% • Google • Advertising
32.
Google Analytics with signals
20.12% • Google • Advertising
33.
Spot.IM
18.58% • Spot.IM Ltd. • Social Media
34.
Google Syndication
17.68% • Google • Advertising
35.
Optimizely
13.3% • Optimizely • Site Analytics
36.
Amazon Web Services
11.67% • Amazon • Hosting
37.
Adobe Experience Cloud
8.72% • Adobe • Site Analytics
38.
LinkedIn Ads
7.57% • Microsoft • Advertising
39.
Google Analytics
4.77% • Google • Site Analytics
40.
Rubicon
3.93% • The Rubicon Project, Limited • Advertising
41.
X Corp.
3.9% • X Corp. • Social Media
42.
Google Fonts
3.6% • Google • Hosting
43.
Permutive
3.07% • Permutive, Inc. • Advertising
44.
X Analytics
2.9% • X Corp. • Site Analytics
45.
LiveRamp
2.67% • LiveRamp • Advertising
46.
AppNexus
2.61% • Microsoft • Advertising
47.
Bidswitch
2.33% • Criteo • Advertising
48.
Index Exchange
2.04% • Index Exchange, Inc. • Advertising

14.13

Trackers Per Page Load

15.04

Tracking Requests Per Page Load

20.09%

Trackers Requests / All Requests

1.27MB

Data Saved

Tracking Methods

Cookies

Cookies are files placed by the website, stored in the browser that is are used to identify you to the website. Learn more

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies