zacks.com

1.

Adobe Dynamic Tag Management

94.57% • Adobe • Utilities

2.

Google Tag

87.77% • Google • Advertising

3.

Google Play Services

87.27% • Google • Hosting

4.

Adobe Audience Manager

81.44% • Adobe • Advertising

5.

ShareThis

53.04% • ShareThis, Inc. • Advertising

6.

Google APIs

45.48% • Google • Hosting

7.

YouTube

44.85% • Google • Audio/Video Player

8.

Google Marketing Platform

38.68% • Google • Advertising

9.

Google

22.52% • Google • Advertising

10.

Google Photos

21.31% • Google • Hosting

11.

Google Static

20.93% • Google • Hosting

12.

CJ Affiliate

16.42% • Publicis Groupe • Advertising

13.

Adobe Experience Cloud

14.5% • Adobe • Site Analytics

14.

Outbrain

13.84% • Outbrain • Advertising

15.

Taboola

13.82% • Taboola • Advertising

16.

VWO

11.31% • Wingify • Site Analytics

17.

jQuery

6.68% • JS Foundation • Hosting

18.

Cloudflare

6.4% • Cloudflare • Hosting

19.

Google Fonts

5.67% • Google • Hosting

20.

Sentry

5.57% • Sentry • Utilities

21.

Google Analytics with signals

5.48% • Google • Advertising

22.

Google Syndication

5.43% • Google • Advertising

23.

Amazon Advertising

5.26% • Amazon • Advertising

24.

PubMatic

5.21% • PubMatic, Inc. • Advertising

25.

AdRecover

5.12% • AdPushUp, Inc. • Advertising

26.

Launch Darkly

4.74% • LaunchDarkly • Utilities

27.

Magnite

4.74% • Magnite • Advertising

28.

PageFair

4.71% • Blockthrough • Customer Interaction

29.

ad-delivery.net

4.71% • • Misc

30.

OpenX

4.69% • OpenX Software Ltd. • Advertising

31.

ShareThrough

4.57% • Sharethrough, Inc • Advertising

32.

Media.net

4.53% • Media.net • Advertising

33.

AppNexus

4.5% • Microsoft • Advertising

34.

Integral Ad Science

4.43% • Integral Ad Science, Inc. • Advertising

35.

sovrn

4.39% • Sovrn Holdings Inc • Advertising

36.

Criteo

4.38% • Criteo • Advertising

37.

Bombora

4.36% • Bombora • Site Analytics

38.

SMART AdServer

4.27% • Smart Adserver • Advertising

39.

OneTag

4.22% • OneTag • Advertising

40.

Index Exchange

4.13% • Index Exchange, Inc. • Advertising

41.

Yieldmo

4.07% • Yieldmo, Inc. • Advertising

42.

Rise

4.05% • Rise Code • Advertising

43.

Microsoft Advertising

4.03% • Microsoft • Advertising

44.

33Across

3.94% • 33Across • Advertising

45.

Moat

3.86% • Oracle • Advertising

46.

TradeDesk

3.7% • The Trade Desk • Advertising

47.

DataTables

3.51% • • Customer Interaction

48.

LiveRamp

3.2% • LiveRamp • Advertising

49.

ID5 Sync

3.11% • ID5 Technology • Advertising

50.

Dianomi

3.01% • Dianomi • Advertising

51.

Google Analytics

2.98% • Google • Site Analytics

52.

Lotame

2.66% • Lotame • Advertising

53.

Epsilon

2.66% • Epsilon • Advertising

54.

LiveRamp CMP

2.42% • LiveRamp • Consent Management

55.

Smile Wanted

2.14% • Smile Wanted Group • Advertising

56.

Audience Square

2.09% • Audigent • Advertising

57.

Bidswitch

2.06% • Criteo • Advertising

58.

Adobe Typekit

2.04% • Adobe • Utilities

59.

Rhythmone Beacon

1.83% • RhythmOne, LLC • Advertising

60.

GrowthCode Analysis

1.82% • GrowthCode • Site Analytics

61.

Improve Digital

1.8% • Improve Digital • Advertising

62.

Disqus

1.71% • Zeta Global • Customer Interaction

63.

ADman Media

1.61% • illumin • Advertising

64.

Google AdServices

1.57% • Google • Advertising

65.

jsDelivr

1.44% • • Hosting

66.

Sonobi

1.38% • Sonobi, Inc • Advertising

67.

Turn Inc.

1.35% • Singtel • Advertising

68.

Aggregate Knowledge

1.28% • TransUnion • Advertising

69.

Yahoo! Ad Manager Plus

1.25% • Verizon • Advertising

70.

Zeta

1.21% • Zeta Global • Customer Interaction

71.

RTB House

1.16% • RTB House • Advertising

72.

SiteScout by Centro

1.14% • Centro • Advertising

73.

gumgum

1.06% • GumGum • Advertising

74.

Adform

1.02% • Adform • Advertising