capfriendly.com

1.

pub.network

98.28% • • Advertising

2.

X Corp.

98.27% • X Corp. • Social Media

3.

Facebook

98.2% • Meta • Advertising

4.

Google Syndication

97.52% • Google • Advertising

5.

Google Tag Manager

96.26% • Google • Essential

6.

Google APIs

83.74% • Google • CDN

7.

X Syndication

78.95% • X Corp. • Social Media

8.

Google Static

65.03% • Google • CDN

9.

Google Fonts

51.29% • Google • CDN

10.

Google Analytics

48.71% • Google • Site Analytics

11.

DoubleClick

36.22% • Google • Advertising

12.

ScoreCard Research Beacon

35.71% • comScore, Inc. • Site Analytics

13.

videoplayerhub.com

31.19% • • Misc

14.

PageFair

30.68% • Blockthrough • Customer Interaction

15.

ad-delivery.net

27.22% • • Misc

16.

Amazon Advertising

19.77% • Amazon • Advertising

17.

Criteo

19.43% • Criteo • Advertising

18.

ID5 Sync

17.09% • ID5 Technology Ltd. • Site Analytics

19.

Facebook CDN

9.02% • Meta • CDN

20.

Quantcast

6.51% • Quantcast International Limited • Advertising

21.

Audience Square

6.45% • Audigent • Advertising

22.

AppNexus

6.42% • Microsoft • Advertising

23.

TradeDesk

6.32% • The Trade Desk • Advertising

24.

Rubicon

6.3% • The Rubicon Project, Limited • Advertising

25.

Index Exchange

6.21% • Index Exchange, Inc. • Advertising

26.

ShareThrough

6.17% • Sharethrough, Inc • Advertising

27.

PubMatic

6.15% • PubMatic, Inc. • Advertising

28.

TripleLift

6.0% • TripleLift, Inc. • Advertising

29.

Google

5.99% • Google • Advertising

30.

Yieldmo

5.76% • Yieldmo, Inc. • Advertising

31.

Integral Ad Science

5.74% • Integral Ad Science, Inc. • Advertising

32.

Quantcount

5.74% • Quantcast International Limited • Site Analytics

33.

Bidswitch

5.66% • Criteo • Advertising

34.

OpenX

5.53% • OpenX Software Ltd. • Advertising

35.

PulsePoint

5.39% • PulsePoint, Inc. • Advertising

36.

Yahoo! Analytics

5.16% • Verizon • Site Analytics

37.

sovrn

4.91% • Sovrn Holdings Inc • Advertising

38.

Media.net

4.65% • Media.net • Advertising

39.

gumgum

4.6% • GumGum • Advertising

40.

Adobe Audience Manager

4.12% • Adobe • Advertising

41.

Adform

4.1% • Adform • Advertising

42.

Rhythmone Beacon

3.9% • RhythmOne, LLC • Advertising

43.

LiveRamp

3.77% • Acxiom • Advertising

44.

Verizon Media

3.76% • Verizon • Advertising

45.

Live Intent

3.59% • LiveIntent • Site Analytics

46.

SMART AdServer

3.16% • Smart Adserver • Advertising

47.

Intent IQ

3.06% • AlmondNet • Advertising

48.

StickyAds

3.04% • Comcast • Advertising

49.

SiteScout by Centro

3.03% • Centro • Advertising

50.

Tapad

3.02% • Telenor Group • Advertising

51.

Yahoo! Ad Manager Plus

2.94% • Verizon • Advertising

52.

33Across

2.89% • 33Across • Advertising

53.

RTB House

2.86% • RTB House • Advertising

54.

Yahoo!

2.78% • Verizon • Site Analytics

55.

ADman Media

2.78% • illumin • Advertising

56.

Beeswax

2.77% • Beeswax • Advertising

57.

Conversant

2.68% • Conversant • Advertising

58.

Dotomi

2.64% • Conversant • Advertising

59.

DataXu

2.46% • DataXu • Advertising

60.

Google AdServices

2.29% • Google • Advertising

61.

StackAdapt

2.19% • StackAdapt • Advertising

62.

Zeta

2.11% • Zeta Global • Customer Interaction

63.

Turn Inc.

1.97% • Singtel • Advertising

64.

Undertone

1.89% • Perion • Advertising

65.

Simpli.fi

1.85% • Simplifi Holdings Inc. • Advertising

66.

Sonobi

1.81% • Sonobi, Inc • Advertising

67.

Adelphic

1.75% • Viant • Site Analytics

68.

Tribal Fusion

1.68% • Exponential Interactive, Inc • Advertising

69.

Zemanta

1.67% • Outbrain • Customer Interaction

70.

AdGear

1.63% • Samsung • Advertising

71.

Improve Digital

1.62% • Improve Digital • Advertising

72.

DeepIntent

1.57% • Deep Intent • Advertising

73.

Tremor Video

1.5% • Tremor Video • Audio/Video Player

74.

Smaato

1.48% • Verve Group • Advertising

75.

MaxPoint Interactive

1.45% • MaxPoint Interactive • Advertising

76.

DoubleVerify

1.43% • DoubleVerify • Advertising

77.

Bidtellect

1.43% • Simpli.fi • Advertising

78.

Moat

1.41% • Oracle • Advertising

79.

Adtheorent

1.29% • AdTheorent, Inc • Advertising

80.

Microsoft Advertising

1.27% • Microsoft • Advertising

81.

MediaMath

1.22% • MediaMath, Inc. • Advertising

82.

TrustArc

1.2% • TrustArc • Consent Management

83.

Akamai Technologies

1.2% • Akamai Technologies • CDN

84.

ClickCertain

1.16% • ClickCertain • Advertising

85.

Adyoulike

1.11% • Open Web • Advertising

86.

Storygize

1.11% • • Advertising

87.

Google Analytics with signals

1.1% • Google • Advertising

88.

Disqus

1.06% • Zeta Global • Comments

89.

TRUSTe Notice

1.05% • TrustArc • Essential

90.

Acuity Ads

1.04% • Acuity Ads • Advertising

91.

Just Premium

1.0% • GumGum • Advertising