go.com

1.

Google Tag Manager

85.51% • Google • Essential

2.

BlueKai

83.65% • Oracle • Advertising

3.

Adobe Audience Manager

82.03% • Adobe • Advertising

4.

CookieLaw by OneTrust (formerly Optanaon)

74.98% • OneTrust • Consent Management

5.

New Relic

72.29% • New Relic • Site Analytics

6.

ESPN CDN

65.65% • The Walt Disney Company • CDN

7.

Google APIs

62.88% • Google • CDN

8.

Taboola

57.17% • Taboola • Advertising

9.

Ensighten

56.6% • Ensighten • Essential

10.

ScoreCard Research Beacon

55.75% • comScore, Inc. • Site Analytics

11.

Rubicon

50.61% • The Rubicon Project, Limited • Advertising

12.

NetRatings SiteCensus

46.95% • Nielsen • Advertising

13.

ChartBeat

45.92% • ChartBeat • Site Analytics

14.

DoubleClick

45.46% • Google • Advertising

15.

Adobe Experience Cloud

44.17% • Adobe • Site Analytics

16.

Google

35.09% • Google • Advertising

17.

Conviva

34.31% • Conviva • Site Analytics

18.

Google Static

30.02% • Google • CDN

19.

Akamai Technologies

19.72% • Akamai Technologies • CDN

20.

ClickTale

18.85% • ClickTale • Site Analytics

21.

LivePerson

18.2% • LivePerson • Customer Interaction

22.

Google Syndication

16.38% • Google • Advertising

23.

Branch

15.55% • Branch Metrics • Advertising

24.

SOASTA mPulse

14.73% • Akamai Technologies • Site Analytics

25.

Facebook

12.61% • Meta • Advertising

26.

Aggregate Knowledge

10.11% • TransUnion • Advertising

27.

X Advertising

8.54% • X Corp. • Advertising

28.

Yahoo!

8.45% • Verizon • Site Analytics

29.

Microsoft Advertising

8.27% • Microsoft • Advertising

30.

Flashtalking

7.54% • Flashtalking • Advertising

31.

Amazon Advertising

7.46% • Amazon • Advertising

32.

Snapchat For Business

7.28% • Snap Technologies • Advertising

33.

TradeDesk

7.16% • The Trade Desk • Advertising

34.

Tremor Video

6.5% • Tremor Video • Audio/Video Player

35.

Google Analytics

5.61% • Google • Site Analytics

36.

Google AdServices

4.69% • Google • Advertising

37.

OneTrust

4.19% • OneTrust • Consent Management

38.

Adobe Typekit

4.08% • Adobe • Essential

39.

AppDynamics

4.02% • AppDynamics • Site Analytics

40.

Fonts.com Store

3.76% • Monotype Imaging • Customer Interaction

41.

Google Fonts

3.25% • Google • CDN

42.

Google Analytics with signals

2.73% • Google • Advertising

43.

TripAdvisor

2.27% • IAC (InterActiveCorp) • Misc

44.

X Corp.

1.86% • X Corp. • Social Media

45.

Criteo

1.6% • Criteo • Advertising

46.

Yahoo! Analytics

1.37% • Verizon • Site Analytics

47.

ContentSquare

1.29% • Content Square • Advertising

48.

AMP Project

1.14% • Google • Misc

49.

Queue-it

1.02% • • Site Analytics