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parade.com

Observed activities (124)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

1.
Google Tag
93.56% Google Advertising
2.
Adobe Typekit
93.36% Adobe Utilities
3.
DoubleClick
92.89% Google Advertising
4.
DataDome
92.57% DataDome Site Analytics
5.
Google Analytics
92.41% Google Site Analytics
6.
Amazon Advertising
91.42% Amazon Advertising
7.
DoubleVerify
91.26% DoubleVerify Advertising
8.
YouTube
87.76% Google Audio/Video Player
9.
ScoreCard Research Beacon
84.12% comScore, Inc. Site Analytics
10.
Cloudflare Insights
83.97% Cloudflare Site Analytics
11.
Facebook
82.9% Meta Advertising
12.
Yahoo!
81.79% Verizon Site Analytics
13.
Rubicon
81.29% The Rubicon Project, Limited Advertising
14.
Index Exchange
81.27% Index Exchange, Inc. Advertising
15.
Google Fonts
81.26% Google Hosting
16.
AppNexus
81.08% Microsoft Advertising
17.
PubMatic
81.08% PubMatic, Inc. Advertising
18.
TripleLift
80.95% TripleLift, Inc. Advertising
19.
PulsePoint
80.93% PulsePoint, Inc. Advertising
20.
Criteo
80.88% Criteo Advertising
21.
33Across
80.78% 33Across Advertising
22.
TradeDesk
80.77% The Trade Desk Advertising
23.
Kargo
80.55% Kargo Advertising
24.
sovrn
80.46% Sovrn Holdings Inc Advertising
25.
Brandmetrics.com
77.66% Advertising
26.
Parse.ly
77.59% Parse.ly Site Analytics
27.
Teads
75.07% Teads Advertising
28.
SkimLinks
74.39% SkimLinks Advertising
29.
Outbrain
74.34% Outbrain Advertising
30.
Live Intent
74.34% LiveIntent Site Analytics
31.
Bombora
72.78% Bombora Site Analytics
32.
LiveRamp
64.91% LiveRamp Advertising
33.
Sourcepoint CMP
27.46% Sourcepoint Consent Management
34.
Amazon Web Services
20.01% Amazon Hosting
35.
Instagram
14.46% Meta Misc
36.
Google
14.42% Google Advertising
37.
Google Static
13.53% Google Hosting
38.
Google APIs
11.56% Google Hosting
39.
Facebook Social Graph
5.96% Meta Social Media
40.
Google Syndication
5.92% Google Advertising
41.
Google Photos
5.34% Google Hosting
42.
Integral Ad Science
5.28% Integral Ad Science, Inc. Advertising
43.
Lotame
5.25% Lotame Advertising
44.
ID5 Sync
5.16% ID5 Technology Ltd. Site Analytics
45.
AdRecover
4.87% AdPushUp, Inc. Advertising
46.
Adobe Audience Manager
4.77% Adobe Advertising
47.
Dotomi
4.73% Conversant Advertising
48.
OpenX
4.71% OpenX Software Ltd. Advertising

31.85

Trackers Per Page Load

26.64

Tracking Requests Per Page Load

14.87%

Trackers Requests / All Requests

3.61MB

Data Saved

Tracking Methods

Cookies

Cookies are files placed by the website, stored in the browser that is are used to identify you to the website. Learn more

Fingerprinting

Fingerprinting is a unique digital signature derived from the properties of your device. Learn more

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies