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smithsonianmag.com

Observed activities (93)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

1.
Google Tag
93.8% • Google • Advertising
2.
fontawesome.com
91.96% • • Hosting
3.
Google Static
90.19% • Google • Hosting
4.
Cloudflare Insights
90.01% • Cloudflare • Site Analytics
5.
pub.network
89.91% • • Advertising
6.
Google Fonts
85.78% • Google • Hosting
7.
Dianomi
76.43% • Dianomi • Advertising
8.
Amazon Web Services
33.48% • Amazon • Hosting
9.
Sentry
22.57% • Sentry • Utilities
10.
YouTube
18.07% • Google • Audio/Video Player
11.
Google
12.68% • Google • Advertising
12.
DoubleClick
10.46% • Google • Advertising
13.
Cloudflare
8.1% • Cloudflare • Hosting
14.
Google APIs
7.9% • Google • Hosting
15.
X Corp.
6.98% • X Corp. • Social Media
16.
Facebook
5.48% • Meta • Advertising
17.
Google Analytics
5.11% • Google • Site Analytics
18.
Microsoft Advertising
5.07% • Microsoft • Advertising
19.
OneTrust
5.05% • OneTrust • Consent Management
20.
Parse.ly
5.03% • Parse.ly • Site Analytics
21.
X Syndication
4.58% • X Corp. • Social Media
22.
Google AdServices
4.39% • Google • Advertising
23.
ScoreCard Research Beacon
4.26% • comScore, Inc. • Site Analytics
24.
Google Photos
4.17% • Google • Hosting
25.
OptInMonster
3.86% • OptinMonster • Customer Interaction
26.
Google Analytics with signals
3.49% • Google • Advertising
27.
PubMatic
3.26% • PubMatic, Inc. • Advertising
28.
OpenX
3.25% • OpenX Software Ltd. • Advertising
29.
Hotjar
3.21% • Hotjar • Site Analytics
30.
Bidswitch
3.21% • Criteo • Advertising
31.
Instagram
3.09% • Meta • Misc
32.
Adform
3.08% • Adform • Advertising
33.
Microsoft Clarity
3.05% • Microsoft • Site Analytics
34.
LiveRamp
2.96% • LiveRamp • Advertising
35.
StickyAds
2.94% • Comcast • Advertising
36.
Google Syndication
2.9% • Google • Advertising
37.
videoplayerhub.com
2.68% • • Misc
38.
AppNexus
2.35% • Microsoft • Advertising
39.
DoubleVerify
2.24% • DoubleVerify • Advertising
40.
Index Exchange
2.24% • Index Exchange, Inc. • Advertising
41.
ad-delivery.net
2.24% • • Misc
42.
Rubicon
2.2% • The Rubicon Project, Limited • Advertising
43.
Amazon Advertising
2.2% • Amazon • Advertising
44.
PageFair
2.17% • Blockthrough • Customer Interaction
45.
Quantcast
2.12% • Quantcast International Limited • Advertising
46.
TradeDesk
2.1% • The Trade Desk • Advertising
47.
Criteo
2.09% • Criteo • Advertising
48.
Live Intent
2.06% • LiveIntent • Site Analytics

10.61

Trackers Per Page Load

18.75

Tracking Requests Per Page Load

19.92%

Trackers Requests / All Requests

1.92MB

Data Saved

Tracking Methods

Cookies

Cookies are files placed by the website, stored in the browser that is are used to identify you to the website. Learn more

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies