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yahoo.com

Observed activities (60)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

1.
Yahoo!
97.99% • Verizon • Site Analytics
2.
Taboola
51.75% • Taboola • Advertising
3.
DoubleClick
45.82% • Google • Advertising
4.
ScoreCard Research Beacon
38.67% • comScore, Inc. • Site Analytics
5.
Google Syndication
19.47% • Google • Advertising
6.
Google APIs
18.82% • Google • Hosting
7.
Brightcove
17.52% • Brightcove • Site Analytics
8.
Brightcove Player
17.51% • Brightcove • Audio/Video Player
9.
jsDelivr
16.61% • • Hosting
10.
Akamai Technologies
15.8% • Akamai Technologies • Hosting
11.
boltdns.net
15.39% • • Misc
12.
ChartBeat
14.08% • ChartBeat • Site Analytics
13.
Microsoft Advertising
7.8% • Microsoft • Advertising
14.
Google
6.33% • Google • Advertising
15.
Adobe Audience Manager
5.42% • Adobe • Advertising
16.
Google Static
5.32% • Google • Hosting
17.
Google Tag
4.79% • Google • Advertising
18.
Criteo
4.6% • Criteo • Advertising
19.
Cloudinary
4.48% • • Hosting
20.
Media.net
4.39% • Media.net • Advertising
21.
Yieldmo
4.38% • Yieldmo, Inc. • Advertising
22.
Rubicon
4.37% • The Rubicon Project, Limited • Advertising
23.
PubMatic
4.27% • PubMatic, Inc. • Advertising
24.
TripleLift
4.16% • TripleLift, Inc. • Advertising
25.
Index Exchange
4.14% • Index Exchange, Inc. • Advertising
26.
OpenX
4.12% • OpenX Software Ltd. • Advertising
27.
Google Fonts
3.88% • Google • Hosting
28.
TradeDesk
3.58% • The Trade Desk • Advertising
29.
sovrn
3.43% • Sovrn Holdings Inc • Advertising
30.
Live Intent
3.23% • LiveIntent • Site Analytics
31.
AppNexus
2.82% • Microsoft • Advertising
32.
Dotomi
2.36% • Conversant • Advertising
33.
Kargo
2.3% • Kargo • Advertising
34.
Spot.IM
2.25% • Spot.IM Ltd. • Social Media
35.
RTB House
2.14% • RTB House • Advertising
36.
Rhythmone Beacon
2.1% • RhythmOne, LLC • Advertising
37.
ShareThrough
2.06% • Sharethrough, Inc • Advertising
38.
ORC International
2.03% • Engine • Advertising
39.
X Corp.
1.82% • X Corp. • Social Media
40.
Bidswitch
1.67% • Criteo • Advertising
41.
YouTube
1.58% • Google • Audio/Video Player
42.
PulsePoint
1.52% • PulsePoint, Inc. • Advertising
43.
Google AdServices
1.52% • Google • Advertising
44.
X Syndication
1.48% • X Corp. • Social Media
45.
gumgum
1.47% • GumGum • Advertising
46.
DoubleVerify
1.46% • DoubleVerify • Advertising
47.
Adform
1.43% • Adform • Advertising
48.
Amazon Advertising
1.4% • Amazon • Advertising

6.87

Trackers Per Page Load

12.25

Tracking Requests Per Page Load

9.34%

Trackers Requests / All Requests

3.77MB

Data Saved

Tracking Methods

Fingerprinting

Fingerprinting is a unique digital signature derived from the properties of your device. Learn more

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies