dpreview.com

1.

Google Tag

92.63% • Google • Advertising

2.

X Corp.

92.59% • X Corp. • Social Media

3.

PageFair

89.89% • Blockthrough • Customer Interaction

4.

SkimLinks

87.53% • SkimLinks • Advertising

5.

Microsoft Clarity

86.99% • Microsoft • Site Analytics

6.

X Syndication

81.23% • X Corp. • Social Media

7.

Google User Content

60.4% • Google • Hosting

8.

Google Marketing Platform

12.08% • Google • Advertising

9.

Google Static

11.23% • Google • Hosting

10.

Google

9.21% • Google • Advertising

11.

Google APIs

9.17% • Google • Hosting

12.

Amazon Advertising

8.01% • Amazon • Advertising

13.

Google Syndication

6.35% • Google • Advertising

14.

YouTube

6.31% • Google • Audio/Video Player

15.

Amazon CDN

6.11% • Amazon • Hosting

16.

Google Fonts

6.04% • Google • Hosting

17.

JW Player

5.93% • JW Player • Audio/Video Player

18.

Google Play Services

5.89% • Google • Hosting

19.

Rubicon

5.66% • The Rubicon Project, Limited • Advertising

20.

ScoreCard Research Beacon

5.64% • comScore, Inc. • Site Analytics

21.

Google Photos

5.23% • Google • Hosting

22.

TradeDesk

5.07% • The Trade Desk • Advertising

23.

ad-delivery.net

4.99% • • Misc

24.

Integral Ad Science

4.94% • Integral Ad Science, Inc. • Advertising

25.

Parse.ly

4.85% • Parse.ly • Site Analytics

26.

Quantcast

4.73% • Quantcast International Limited • Advertising

27.

PubMatic

4.7% • PubMatic, Inc. • Advertising

28.

Google Analytics with signals

4.66% • Google • Advertising

29.

AppNexus

4.58% • Microsoft • Advertising

30.

TripleLift

4.43% • TripleLift, Inc. • Advertising

31.

Nativo

4.07% • Nativo • Advertising

32.

Live Intent

4.05% • LiveIntent • Site Analytics

33.

Teads

3.91% • Teads • Advertising

34.

Criteo

3.85% • Criteo • Advertising

35.

Optable

3.69% • Optable Technologies • Advertising

36.

Undertone

3.64% • Perion • Advertising

37.

consentmanager

3.63% • consentmanager • Consent Management

38.

ShareThrough

3.56% • Sharethrough, Inc • Advertising

39.

ID5 Sync

3.34% • ID5 Technology • Advertising

40.

Index Exchange

3.13% • Index Exchange, Inc. • Advertising

41.

Quantcount

3.09% • Quantcast International Limited • Site Analytics

42.

OpenX

3.04% • OpenX Software Ltd. • Advertising

43.

Kargo

2.99% • Kargo • Advertising

44.

Bidswitch

2.76% • Criteo • Advertising

45.

gumgum

2.74% • GumGum • Advertising

46.

33Across

2.67% • 33Across • Advertising

47.

Yahoo! Analytics

2.53% • Verizon • Site Analytics

48.

Google AdServices

2.48% • Google • Advertising

49.

LiveRamp CMP

2.27% • LiveRamp • Consent Management

50.

Flashtalking

2.25% • Mediaocean • Advertising

51.

LiveRamp

2.19% • LiveRamp • Advertising

52.

SMART AdServer

2.09% • Smart Adserver • Advertising

53.

Rhythmone Beacon

2.08% • RhythmOne, LLC • Advertising

54.

Lotame

2.04% • Lotame • Advertising

55.

Yahoo! Ad Manager Plus

1.94% • Verizon • Advertising

56.

Merkle RKG

1.91% • Dentsu Aegis Network • Site Analytics

57.

Adobe Audience Manager

1.79% • Adobe • Advertising

58.

Microsoft Advertising

1.78% • Microsoft • Advertising

59.

Adform

1.74% • Adform • Advertising

60.

Tapad

1.71% • Telenor Group • Advertising

61.

Dotomi

1.7% • Conversant • Advertising

62.

Beeswax

1.69% • Beeswax • Advertising

63.

AMP Project

1.62% • OpenJS Foundation • Utilities

64.

StackAdapt

1.55% • StackAdapt • Advertising

65.

Google Translate

1.53% • Google • Customer Interaction

66.

Yieldmo

1.47% • Yieldmo, Inc. • Advertising

67.

RTB House

1.46% • RTB House • Advertising

68.

Brandmetrics.com

1.42% • • Advertising

69.

OneTag

1.4% • OneTag • Advertising

70.

Turn Inc.

1.37% • Singtel • Advertising

71.

PulsePoint

1.36% • PulsePoint, Inc. • Advertising

72.

Outbrain

1.32% • Outbrain • Advertising

73.

ADman Media

1.29% • illumin • Advertising

74.

Zemanta

1.27% • Outbrain • Customer Interaction

75.

Improve Digital

1.19% • Improve Digital • Advertising

76.

Adelphic

1.17% • Viant • Site Analytics

77.

Media.net

1.16% • Media.net • Advertising

78.

SiteScout by Centro

1.15% • Centro • Advertising

79.

NetRatings SiteCensus

1.13% • Nielsen • Advertising

80.

DataXu

1.12% • DataXu • Advertising

81.

Smaato

1.12% • Verve Group • Advertising

82.

sovrn

1.08% • Sovrn Holdings Inc • Advertising

83.

DeepIntent

1.05% • Deep Intent • Advertising

84.

Simpli.fi

1.04% • Simplifi Holdings Inc. • Advertising

85.

Unruly Media

1.01% • Tremor International • Advertising