engadget.com

1.

Yahoo!

99.68% • Verizon • Site Analytics

2.

Google Tag

91.17% • Google • Advertising

3.

Yahoo! Analytics

90.31% • Verizon • Site Analytics

4.

Taboola

89.29% • Taboola • Advertising

5.

Marfeel

84.59% • Marfeel Solutions • Advertising

6.

Google Marketing Platform

72.7% • Google • Advertising

7.

ChartBeat

34.98% • ChartBeat • Site Analytics

8.

Google Syndication

20.67% • Google • Advertising

9.

ScoreCard Research Beacon

12.4% • comScore, Inc. • Site Analytics

10.

Google Static

10.57% • Google • Hosting

11.

Google APIs

10.24% • Google • Hosting

12.

Google

9.87% • Google • Advertising

13.

YouTube

9.72% • Google • Audio/Video Player

14.

Google Play Services

9.01% • Google • Hosting

15.

Google Photos

8.36% • Google • Hosting

16.

Yieldmo

4.39% • Yieldmo, Inc. • Advertising

17.

Media.net

4.37% • Media.net • Advertising

18.

Seedtag

4.29% • Seedtag Advertising • Advertising

19.

Magnite

4.11% • Magnite • Advertising

20.

OpenX

4.1% • OpenX Software Ltd. • Advertising

21.

PubMatic

4.02% • PubMatic, Inc. • Advertising

22.

Criteo

3.79% • Criteo • Advertising

23.

sovrn

3.74% • Sovrn Holdings Inc • Advertising

24.

Google Fonts

3.73% • Google • Hosting

25.

Index Exchange

3.64% • Index Exchange, Inc. • Advertising

26.

Google Analytics

3.61% • Google • Site Analytics

27.

Adobe Audience Manager

3.43% • Adobe • Advertising

28.

Rhythmone Beacon

3.34% • RhythmOne, LLC • Advertising

29.

Rise

3.3% • Rise Code • Advertising

30.

RTB House

3.2% • RTB House • Advertising

31.

TripleLift

3.13% • TripleLift, Inc. • Advertising

32.

ShareThrough

3.04% • Sharethrough, Inc • Advertising

33.

AppNexus

3.03% • Microsoft • Advertising

34.

Live Intent

3.01% • LiveIntent • Site Analytics

35.

Dotomi

2.93% • Conversant • Advertising

36.

Sonobi

2.86% • Sonobi, Inc • Advertising

37.

Kargo

2.81% • Kargo • Advertising

38.

TradeDesk

2.81% • The Trade Desk • Advertising

39.

X Corp.

2.74% • X Corp. • Social Media

40.

Bidswitch

2.4% • Criteo • Advertising

41.

ORC International

2.34% • Engine • Advertising

42.

Zemanta

2.28% • Outbrain • Customer Interaction

43.

Disqus

2.27% • Zeta Global • Customer Interaction

44.

X Syndication

2.27% • X Corp. • Social Media

45.

Nativo

2.21% • Nativo • Advertising

46.

SMART AdServer

2.19% • Smart Adserver • Advertising

47.

Amazon Advertising

2.02% • Amazon • Advertising

48.

PulsePoint

1.95% • PulsePoint, Inc. • Advertising

49.

Adform

1.83% • Adform • Advertising

50.

gumgum

1.82% • GumGum • Advertising

51.

33Across

1.81% • 33Across • Advertising

52.

Zeta

1.75% • Zeta Global • Customer Interaction

53.

OneTag

1.69% • OneTag • Advertising

54.

Yahoo! Ad Manager Plus

1.66% • Verizon • Advertising

55.

StackAdapt

1.66% • StackAdapt • Advertising

56.

Outbrain

1.57% • Outbrain • Advertising

57.

Google AdServices

1.57% • Google • Advertising

58.

LiveRamp

1.56% • LiveRamp • Advertising

59.

Beeswax

1.51% • Beeswax • Advertising

60.

Tapad

1.48% • Telenor Group • Advertising

61.

Spot.IM

1.37% • Spot.IM Ltd. • Social Media

62.

Turn Inc.

1.37% • Singtel • Advertising

63.

Unruly Media

1.33% • Tremor International • Advertising

64.

DeepIntent

1.33% • Deep Intent • Advertising

65.

SiteScout by Centro

1.27% • Centro • Advertising

66.

ADman Media

1.22% • illumin • Advertising

67.

Adelphic

1.14% • Viant • Site Analytics

68.

Improve Digital

1.14% • Improve Digital • Advertising

69.

Simpli.fi

1.13% • Simplifi Holdings Inc. • Advertising

70.

Aggregate Knowledge

1.13% • TransUnion • Advertising

71.

Quantcast

1.08% • Quantcast International Limited • Advertising

72.

Connatix

1.05% • Connatix Native Exchange • Advertising

73.

Bidtellect

1.04% • Simpli.fi • Advertising

74.

Adyoulike

1.04% • Open Web • Advertising

75.

Google User Content

1.02% • Google • Hosting

76.

StickyAds

1.0% • Comcast • Advertising