theatlantic.com

Observed activities (62)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

Google Static

93.02% • Google • Hosting

Google

92.96% • Google • Advertising

Google Tag

83.12% • Google • Advertising

DoubleClick

79.09% • Google • Advertising

DoubleVerify

76.21% • DoubleVerify • Advertising

VWO

67.48% • Wingify • Site Analytics

Amazon Advertising

64.97% • Amazon • Advertising

Live Intent

63.77% • LiveIntent • Site Analytics

ChartBeat

32.1% • ChartBeat • Site Analytics

10.

Quantcast

17.37% • Quantcast International Limited • Advertising

11.

Rubicon

9.03% • The Rubicon Project, Limited • Advertising

12.

AppNexus

8.8% • Microsoft • Advertising

13.

Criteo

7.54% • Criteo • Advertising

7.19% • PubMatic, Inc. • Advertising

16.

Index Exchange

7.18% • Index Exchange, Inc. • Advertising

17.

Facebook

6.86% • Meta • Advertising

18.

LinkedIn Ads

6.83% • Microsoft • Advertising

19.

TripleLift

6.7% • TripleLift, Inc. • Advertising

20.

Google Analytics

6.66% • Google • Site Analytics

21.

ScoreCard Research Beacon

6.56% • comScore, Inc. • Site Analytics

22.

Sailthru Horizon

6.0% • Sailthru • Advertising

23.

Parse.ly

5.91% • Parse.ly • Site Analytics

24.

Teads

5.76% • Teads • Advertising

25.

Lytics

5.6% • Lytics • Site Analytics

26.

5.55% • reddit • Social Media

27.

Google Syndication

5.54% • Google • Advertising

28.

Permutive

5.19% • Permutive, Inc. • Advertising

29.

Stripe

5.13% • • Customer Interaction

30.

LinkedIn Analytics

4.94% • Microsoft • Site Analytics

31.

Google Analytics with signals

4.91% • Google • Advertising

32.

Zendesk CDN

4.19% • Zendesk • Misc

33.

Zendesk

4.12% • Zendesk • Customer Interaction

34.

True Anthem

3.68% • trueAnthem • Advertising

35.

Google Fonts

3.58% • Google • Hosting

36.

Quantcount

3.42% • Quantcast International Limited • Site Analytics

37.

33Across

3.09% • 33Across • Advertising

38.

Google AdServices

2.85% • Google • Advertising

39.

Lotame

2.58% • Lotame • Advertising

40.

Adobe Audience Manager

2.37% • Adobe • Advertising

41.

LiveRamp

2.34% • LiveRamp • Advertising

42.

Google APIs

2.23% • Google • Hosting

43.

RTB House

2.17% • RTB House • Advertising

44.

OpenX

2.14% • OpenX Software Ltd. • Advertising

45.

TradeDesk

2.07% • The Trade Desk • Advertising

46.

Yahoo! Ad Manager Plus

2.03% • Verizon • Advertising

47.

Moat

1.72% • Oracle • Advertising

48.

Bidswitch

1.56% • Criteo • Advertising

10.15

Trackers Per Page Load

8.93

Tracking Requests Per Page Load

19.66%

Trackers Requests / All Requests

1.05MB

Data Saved

Tracking Methods

Cookies are files placed by the website, stored in the browser that is are used to identify you to the website. Learn more

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies