themarker.com

1.

Google Tag Manager

97.12% • Google • Essential

2.

DoubleClick

95.22% • Google • Advertising

3.

ChartBeat

94.37% • ChartBeat • Site Analytics

4.

First Impression

90.89% • First Impression • Advertising

5.

CookieLaw by OneTrust (formerly Optanaon)

90.16% • OneTrust • Consent Management

6.

Outbrain

89.77% • Outbrain • Advertising

7.

Facebook

89.36% • Meta • Advertising

8.

Polyfill

84.05% • Polyfill.io • Misc

9.

Taboola

83.61% • Taboola • Advertising

10.

LinkedIn Analytics

82.9% • Microsoft • Site Analytics

11.

Brandmetrics.com

81.13% • • Advertising

12.

X Advertising

79.18% • X Corp. • Advertising

13.

Google Analytics

76.08% • Google • Site Analytics

14.

OneTrust

60.23% • OneTrust • Consent Management

15.

Google Analytics with signals

27.52% • Google • Advertising

16.

Google Appspot

11.25% • Google • Hosting

17.

Google

10.89% • Google • Advertising

18.

Amazon Web Services

9.23% • Amazon • Hosting

19.

Google Syndication

8.67% • Google • Advertising

20.

PubMatic

7.88% • PubMatic, Inc. • Advertising

21.

Rubicon

7.62% • The Rubicon Project, Limited • Advertising

22.

fontawesome.com

7.61% • • CDN

23.

jsDelivr

7.61% • • CDN

24.

AppNexus

7.53% • Microsoft • Advertising

25.

OpenX

7.5% • OpenX Software Ltd. • Advertising

26.

Criteo

7.46% • Criteo • Advertising

27.

Pushwoosh

7.43% • Pushwoosh • Customer Interaction

28.

RTB House

7.38% • RTB House • Advertising

29.

TripleLift

7.33% • TripleLift, Inc. • Advertising

30.

Teads

7.32% • Teads • Advertising

31.

Yandex.Direct

7.31% • Yandex • Site Analytics

32.

sovrn

7.25% • Sovrn Holdings Inc • Advertising

33.

SMART AdServer

7.24% • Smart Adserver • Advertising

34.

Amazon Advertising

6.78% • Amazon • Advertising

35.

Google Fonts

6.4% • Google • CDN

36.

Google Static

6.25% • Google • CDN

37.

LinkedIn Ads

5.86% • Microsoft • Advertising

38.

Index Exchange

5.62% • Index Exchange, Inc. • Advertising

39.

Zemanta

5.38% • Outbrain • Customer Interaction

40.

Adform

5.21% • Adform • Advertising

41.

Facebook Social Graph

4.97% • Meta • Social Media

42.

ID5 Sync

4.41% • ID5 Technology Ltd. • Site Analytics

43.

AMP Project

4.32% • Google • Misc

44.

e-planning

4.17% • e-planning • Advertising

45.

Improve Digital

4.09% • Improve Digital • Advertising

46.

Smaato

3.9% • Verve Group • Advertising

47.

Adobe Audience Manager

3.22% • Adobe • Advertising

48.

Google User Content

3.11% • Google • CDN

49.

33Across

2.64% • 33Across • Advertising

50.

Bidswitch

2.5% • Criteo • Advertising

51.

Google APIs

2.48% • Google • CDN

52.

ShareThrough

2.45% • Sharethrough, Inc • Advertising

53.

X Corp.

2.41% • X Corp. • Social Media

54.

Google AdServices

2.39% • Google • Advertising

55.

Rhythmone Beacon

2.38% • RhythmOne, LLC • Advertising

56.

TradeDesk

2.11% • The Trade Desk • Advertising

57.

PulsePoint

2.05% • PulsePoint, Inc. • Advertising

58.

StickyAds

1.97% • Comcast • Advertising

59.

Quantcast

1.97% • Quantcast International Limited • Advertising

60.

Yahoo! Analytics

1.89% • Verizon • Site Analytics

61.

ADman Media

1.83% • illumin • Advertising

62.

AdGear

1.81% • Samsung • Advertising

63.

Yahoo! Ad Manager Plus

1.77% • Verizon • Advertising

64.

Beeswax

1.74% • Beeswax • Advertising

65.

Adition

1.73% • ProSiebenSat.1 Media • Advertising

66.

Live Intent

1.69% • LiveIntent • Site Analytics

67.

Adotmob

1.67% • Adot • Advertising

68.

Demandbase

1.67% • Demandbase • Advertising

69.

Adyoulike

1.62% • Open Web • Advertising

70.

X Analytics

1.57% • X Corp. • Site Analytics

71.

Roq.ad

1.57% • Roq.ad GmbH • Advertising

72.

AudienceRate

1.52% • AudienceRate • Advertising

73.

33Across

1.47% • 33Across • Advertising

74.

AdRoll

1.36% • AdRoll • Advertising

75.

YouTube

1.34% • Google • Audio/Video Player

76.

Zeta

1.34% • Zeta Global • Customer Interaction

77.

Microsoft Advertising

1.08% • Microsoft • Advertising