ncaa.com

1.

OneTrust

97.41% • OneTrust • Consent Management

2.

Warner Media

92.76% • AT&T • Site Analytics

3.

mPulse

90.5% • Akamai Technologies • Site Analytics

4.

Google Marketing Platform

86.94% • Google • Advertising

5.

New Relic

86.49% • New Relic • Site Analytics

6.

FreeWheel

74.16% • Comcast • Advertising

7.

Magnite

73.63% • Magnite • Advertising

8.

AppNexus

69.6% • Microsoft • Advertising

9.

Tremor Video

68.24% • Tremor Video • Audio/Video Player

10.

Integral Ad Science

61.14% • Integral Ad Science, Inc. • Advertising

11.

ChartBeat

55.7% • ChartBeat • Site Analytics

12.

Index Exchange

50.14% • Index Exchange, Inc. • Advertising

13.

Google Static

49.43% • Google • Hosting

14.

Amazon Advertising

49.39% • Amazon • Advertising

15.

videoplayerhub.com

49.32% • • Misc

16.

Google Fonts

48.19% • Google • Hosting

17.

LiveRamp

42.01% • LiveRamp • Advertising

18.

X Corp.

35.73% • X Corp. • Social Media

19.

PubMatic

34.97% • PubMatic, Inc. • Advertising

20.

Media.net

34.7% • Media.net • Advertising

21.

Bidswitch

34.28% • Criteo • Advertising

22.

Criteo

33.91% • Criteo • Advertising

23.

Adobe Audience Manager

32.95% • Adobe • Advertising

24.

X Syndication

28.8% • X Corp. • Social Media

25.

ScoreCard Research Beacon

28.27% • comScore, Inc. • Site Analytics

26.

jsDelivr

27.71% • • Hosting

27.

Conviva

26.3% • Conviva • Site Analytics

28.

Mux

24.94% • Mux • Audio/Video Player

29.

Amazon CloudFront

18.19% • Amazon • Hosting

30.

NetRatings SiteCensus

13.09% • Nielsen • Advertising

31.

Aggregate Knowledge

12.99% • TransUnion • Advertising

32.

DoubleVerify

11.49% • DoubleVerify • Advertising

33.

InsightExpress

10.42% • Kantar Group • Site Analytics

34.

Google Tag

10.32% • Google • Advertising

35.

Google

9.51% • Google • Advertising

36.

Google Syndication

9.24% • Google • Advertising

37.

Facebook

7.28% • Meta • Advertising

38.

Google Accounts

7.24% • Google • Utilities

39.

Adform

7.23% • Adform • Advertising

40.

Branch

6.84% • Branch Metrics • Advertising

41.

iSpot.tv

6.48% • • Advertising

42.

Bounce Exchange

6.22% • Bounce Exchange • Advertising

43.

BounceX

5.74% • • Advertising

44.

ID5 Sync

5.18% • ID5 Technology • Advertising

45.

MediaMath

5.12% • MediaMath, Inc. • Advertising

46.

Lucid

5.09% • Luc.id • Advertising

47.

Innovid

4.98% • Innovid • Advertising

48.

BlueKai

4.59% • Oracle • Advertising

49.

Google AdServices

4.51% • Google • Advertising

50.

Google APIs

3.85% • Google • Hosting

51.

Google Analytics

3.72% • Google • Site Analytics

52.

X Analytics

3.45% • X Corp. • Advertising

53.

TradeDesk

3.31% • The Trade Desk • Advertising

54.

PageFair

3.06% • Blockthrough • Customer Interaction

55.

Akamai Technologies

3.02% • Akamai Technologies • Hosting

56.

ad-delivery.net

2.99% • • Misc

57.

Research Now

2.9% • Research Now Group, Inc • Advertising

58.

OpenX

2.56% • OpenX Software Ltd. • Advertising

59.

Smaato

2.52% • Verve Group • Advertising

60.

Turn Inc.

2.38% • Singtel • Advertising

61.

TripleLift

2.15% • TripleLift, Inc. • Advertising

62.

SMART AdServer

2.12% • Smart Adserver • Advertising

63.

Yahoo! Ad Manager Plus

2.07% • Verizon • Advertising

64.

StickyAds

2.07% • Comcast • Advertising

65.

DataXu

2.06% • DataXu • Advertising

66.

YouTube

2.05% • Google • Audio/Video Player

67.

Yahoo! Analytics

2.03% • Verizon • Site Analytics

68.

Google User Content

1.9% • Google • Hosting

69.

Live Intent

1.89% • LiveIntent • Site Analytics

70.

Semasio

1.8% • Semasio • Advertising

71.

OnAudience

1.77% • Cloud Technologies S.A. • Advertising

72.

Tapad

1.73% • Telenor Group • Advertising

73.

Adition

1.7% • ProSiebenSat.1 Media • Advertising

74.

Amazon Web Services

1.65% • Amazon • Hosting

75.

Lotame

1.63% • Lotame • Advertising

76.

Improve Digital

1.62% • Improve Digital • Advertising

77.

StackAdapt

1.62% • StackAdapt • Advertising

78.

Teads

1.59% • Teads • Advertising

79.

Merkle RKG

1.57% • Dentsu Aegis Network • Site Analytics

80.

UserReport

1.56% • UserReport • Customer Interaction

81.

LinkedIn Ads

1.55% • Microsoft • Advertising

82.

Flashtalking

1.53% • Mediaocean • Advertising

83.

Google Play Services

1.52% • Google • Hosting

84.

Outbrain

1.52% • Outbrain • Advertising

85.

Taboola

1.52% • Taboola • Advertising

86.

ORC International

1.49% • Engine • Advertising

87.

Weborama

1.49% • WEBORAMA • Advertising

88.

AudienceRate

1.46% • AudienceRate • Advertising

89.

Eyeota

1.34% • Eyeota • Advertising

90.

Beeswax

1.34% • Beeswax • Advertising

91.

Connatix

1.3% • Connatix Native Exchange • Advertising

92.

sovrn

1.24% • Sovrn Holdings Inc • Advertising

93.

Rhythmone Beacon

1.22% • RhythmOne, LLC • Advertising

94.

Dotomi

1.17% • Conversant • Advertising

95.

ADman Media

1.17% • illumin • Advertising

96.

ShareThrough

1.14% • Sharethrough, Inc • Advertising

97.

AdScale

1.13% • Ströer SSP GmbH • Advertising

98.

Zemanta

1.13% • Outbrain • Customer Interaction

99.

Simpli.fi

1.12% • Simplifi Holdings Inc. • Advertising

100.

Demandbase

1.03% • Demandbase • Advertising

101.

Yieldlab

1.02% • ProSiebenSat.1 Media • Advertising

102.

Adelphic

1.02% • Viant • Site Analytics